Kroger Company (The) (KR) Stock Price & How to Invest

Last updated July 2026

Short answer

You can invest in Kroger (KR) by buying shares or fractional shares at any major US broker, through a consumer-staples or retail ETF that holds it, or as one holding in a thematic basket. Kroger is one of the largest grocery retailers in the United States, running thousands of supermarkets under many banners, plus pharmacy, fuel, private-label brands, and a growing digital and advertising business. The thesis is a defensive, cash-generative staples business that returns cash through dividends and buybacks. The single biggest thing to understand is that grocery is a high-volume, thin-margin business, so Kroger competes on scale and efficiency against Walmart, Costco, and Amazon, and its growth is steady rather than fast.

KR stock price

As of 2026-07-14, Kroger Company (The) (KR) last closed at $58.75, down 18.7% over the past year. Over the past 52 weeks it has traded between $55.53 and $75.60.

KR last close
$58.75
1 day
-0.94%
1 month
-9.21%
1 year
-18.71%
52-week range
$55.53 to $75.60
Last close
2026-07-14

Prices are daily closing prices from Yahoo Finance and may be delayed. For the live quote, check your broker or Kroger Company (The)'s investor relations page. Walnut is informational, not investment advice.

What does Kroger Company (The) (KR) do?

Kroger is one of the largest grocery retailers in the United States, operating thousands of supermarkets and multi-department stores under banners such as Kroger, Ralphs, Fred Meyer, King Soopers, and Harris Teeter, alongside pharmacies, fuel centers, and a large private-label portfolio. It is a classic consumer-staples business: people buy groceries in every economic climate, which makes revenue relatively defensive, but margins are thin and the company competes on scale, supply-chain efficiency, and price against Walmart, Costco, and Amazon. In recent years Kroger has leaned into higher-margin growth engines, including its digital and e-commerce operations, its Kroger Precision Marketing retail-media advertising business, and its own consumer brands, to lift profitability above the razor-thin economics of selling food.

The defining recent event was the collapse of Kroger's roughly $25 billion proposed merger with Albertsons. Federal courts in Oregon and Washington blocked the deal in December 2024, Albertsons then terminated the agreement and sued Kroger in Delaware, seeking a $600 million termination fee plus damages, and that litigation remained unresolved into 2026. Leadership also changed: longtime CEO Rodney McMullen resigned in March 2025 following a board investigation into personal conduct, Ron Sargent served as interim CEO, and the board appointed Greg Foran as permanent CEO in February 2026. For fiscal 2025 Kroger reported identical sales without fuel up about 2.9% and adjusted earnings per share of roughly $4.85, and it guided 2026 adjusted EPS of about $5.10 to $5.30 with strong free cash flow, while continuing its dividend and buybacks.

What's driving Kroger Company (The) (KR)?

1. Defensive, cash-generative core business

Grocery is a staple that people buy in any economy, giving Kroger relatively stable revenue and predictable cash flow. For fiscal 2025 the company reported identical sales without fuel up about 2.9% and adjusted earnings per share near $4.85, and it guided 2026 free cash flow of roughly $2.7 billion to $2.9 billion. That steadiness is the heart of the thesis: Kroger is a defensive name, not a high-growth one, and its scale helps it absorb cost pressure better than smaller grocers.

2. Higher-margin growth engines

Kroger is trying to lift profitability above thin grocery margins through faster-growing, higher-margin businesses: digital and e-commerce, its Kroger Precision Marketing retail-media advertising arm, its pharmacy and health operations, and its own private-label brands. These segments carry better economics than selling food and can meaningfully expand operating profit if they keep scaling. How quickly these engines grow is a key differentiator versus rivals that are also building retail-media and delivery businesses.

3. Capital return through dividends and buybacks

With the Albertsons deal off the table, Kroger has redirected capital toward shareholder returns. The company continues to pay a quarterly dividend it expects to grow over time and has run substantial share repurchases. For a mature, slow-growing staples business, disciplined capital return is a major part of total return, and Kroger's strong free cash flow supports it. This makes the stock appeal more to income and value-oriented investors than to growth seekers.

4. Leadership reset and post-merger strategy

After the blocked Albertsons merger and CEO turnover, Kroger installed Greg Foran as permanent CEO in February 2026. New leadership brings a fresh strategic reset focused on operating discipline, store investment, and the higher-margin businesses rather than a large acquisition. Execution under the new team, including capital spending of roughly $3.8 billion to $4 billion planned for 2026, is a swing factor for whether Kroger can grow profit steadily in a competitive market.

What are the risks to Kroger Company (The) (KR)?

The central risk is intense competition and thin margins: Kroger sells food at low profit rates and competes on price against much larger Walmart, warehouse clubs like Costco, and Amazon, which limits pricing power. Food-price deflation or inflation, labor costs, and unionized workforce dynamics can pressure margins in either direction. The abandoned Albertsons merger left open litigation, with Albertsons seeking a $600 million termination fee plus damages, an unresolved overhang. Leadership turnover after the former CEO's resignation adds execution uncertainty as a new chief executive sets strategy. Growth is structurally slow, so a valuation re-rating depends on the higher-margin businesses delivering. Consumer spending shifts, e-commerce fulfillment costs, and regulatory scrutiny of grocery pricing add further pressure.

How is Kroger Company (The) (KR) valued? (approximate, Jul 2026)

A simple financial snapshot. These are approximations and refresh quarterly; for current figures see Kroger Company (The)'s investor relations page or your broker.

  • Business profile: One of the largest US grocers, with tens of billions in annual sales across thousands of supermarkets, pharmacies, and fuel centers
  • Fiscal 2025 same-store sales: Identical sales without fuel up about 2.9%, reflecting steady grocery demand
  • Fiscal 2025 adjusted EPS: About $4.85 on an adjusted basis; GAAP EPS was lower at roughly $1.54 on merger-related and other items
  • 2026 adjusted EPS guidance: Roughly $5.10 to $5.30, per company guidance
  • 2026 free cash flow (guidance): About $2.7 billion to $2.9 billion, supporting dividends and buybacks
  • Capital return: Pays a growing quarterly dividend and runs share repurchases; profitable and cash-generative

These figures are approximate and tied to the July 2026 asOf date; verify live numbers, current guidance, and the latest declared dividend before making any decision. As a mature grocer, Kroger typically trades at a modest earnings multiple that reflects slow growth and thin margins, so total return leans heavily on dividends, buybacks, and margin improvement from its higher-margin businesses. None of this is investment advice.

Who competes with Kroger Company (The) (KR)?

Mass-market and discount retailers

Walmart is Kroger's largest competitor, using enormous scale to keep grocery prices low, and Target and dollar-store chains also take share in food and household goods. These players pressure Kroger on price and force it to compete on efficiency and convenience, since matching a bigger rival's cost structure in a thin-margin category is a constant challenge.

Warehouse clubs and e-commerce

Costco and Sam's Club win value-focused shoppers through bulk pricing and membership loyalty, while Amazon, including Whole Foods and its grocery delivery, pressures Kroger in online ordering and fulfillment. Competing in e-commerce is costly because home delivery and pickup carry lower margins than in-store sales, so these rivals shape Kroger's digital investment decisions.

Traditional and regional grocers

Albertsons (the former merger target), Publix, Ahold Delhaize (Stop and Shop, Food Lion, Giant), and regional chains compete directly in supermarkets. Many operate their own loyalty programs, private-label brands, and pharmacies, so Kroger differentiates through scale, its data and retail-media business, and store experience rather than being the only full-service grocer in most markets.

How to invest in Kroger Company (The) (KR)

There are three common ways to get KR exposure. Buy shares (or fractional shares) directly at any major broker. Hold an ETF that includes it, which spreads the position across many companies. Or build it into a focused thematic basket, so KR sits alongside other stocks that express the same thesis.

Walnut takes the basket route. Describe a thesis where KR fits (for example “AI infrastructure” or “dividend-growth large-caps”) and the AI proposes 5 to 6 constituents with target weights. You review the plan and fund it through your own broker when you're ready.

The bottom line on Kroger Company (The) (KR)

Kroger is a large, defensive grocery retailer that generates steady cash flow and returns it through dividends and buybacks. After a blocked Albertsons merger and a CEO transition, the story is execution and capital return, not rapid growth. The question is how a slow-growing staples name fits your portfolio.

Build a basket around KR with Walnut

Use Kroger Company (The) as one constituent in a thematic basket Walnut's AI helps you assemble. Describe a thesis you believe in, the AI proposes the holdings and weights, and you approve before any broker order.

FAQ

Is KR a good stock to buy right now?

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That depends on your goals, time horizon, and risk tolerance, and this is not investment advice. The bull case is a defensive, cash-generative grocer with steady sales, growing higher-margin advertising and digital businesses, and consistent dividends and buybacks. The bear case is thin margins, intense competition from Walmart, Costco, and Amazon, slow structural growth, open Albertsons litigation, and recent leadership change. Weigh both against your portfolio.

What does Kroger actually do?

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Kroger is a large US grocery retailer. It runs thousands of supermarkets under banners like Kroger, Ralphs, Fred Meyer, King Soopers, and Harris Teeter, plus pharmacies and fuel centers. It also sells its own private-label brands, runs a digital and delivery business, and operates a retail-media advertising arm called Kroger Precision Marketing that sells ads to brands using its shopper data.

What happened to the Kroger-Albertsons merger?

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Kroger's roughly $25 billion proposed merger with Albertsons collapsed. Federal courts in Oregon and Washington blocked the deal in December 2024 on antitrust grounds, Albertsons then terminated the agreement and sued Kroger in Delaware, seeking a $600 million termination fee plus damages. That litigation remained unresolved into 2026, leaving a legal overhang but no combination.

Does Kroger pay a dividend?

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Yes. Kroger pays a quarterly dividend and has a multi-year record of raising it, and management has said it expects the dividend to continue and grow over time, subject to board approval. Combined with share buybacks, the dividend is a meaningful part of the total-return case for a slow-growing staples stock. Always check the latest declared dividend and yield before assuming any payout.

Who is Kroger's CEO?

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The board appointed Greg Foran as permanent CEO in February 2026. He succeeded Ron Sargent, who had served as interim chief executive after longtime CEO Rodney McMullen resigned in March 2025 following a board investigation into personal conduct that was unrelated to the business. The leadership reset is part of Kroger's post-merger strategy.

What are the main risks of investing in KR?

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The central risk is thin margins and fierce competition from Walmart, Costco, and Amazon, which limits pricing power. Food-price swings, labor and union costs, and e-commerce fulfillment expenses can pressure profit. The abandoned Albertsons merger left open litigation with a disputed $600 million termination fee, and recent CEO turnover adds execution uncertainty. Growth is structurally slow, so total return leans on dividends, buybacks, and margin gains.

How can I get exposure to Kroger through an ETF?

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KR appears in many consumer-staples, retail, and broad-market ETFs, where it sits among food and staples retailers. ETF exposure spreads single-stock risk across many holdings but dilutes how much any Kroger move affects you. Always check a fund's holdings and weighting before assuming meaningful exposure to Kroger specifically.

Is Kroger a defensive stock?

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Grocery is a consumer staple that people buy in any economy, so Kroger's revenue tends to be more stable than that of cyclical businesses, which is why it is often described as defensive. That stability comes with slow growth and thin margins, however. Defensive does not mean risk-free: competition, cost pressure, and litigation can still weigh on the stock.

How does Kroger make money beyond selling groceries?

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Beyond food, Kroger earns from pharmacy and health services, fuel centers, and higher-margin businesses it has been scaling: private-label consumer brands, a digital and delivery operation, and Kroger Precision Marketing, its retail-media advertising arm that sells ad placements to brands using its loyalty and shopper data. These higher-margin segments are central to its plan to lift overall profitability.

Walnut is informational, not investment advice. Financial figures on this page are approximations; always verify current numbers with Kroger Company (The)'s investor relations page or your broker before making investment decisions.