TROW (TROW) Stock Forecast and Price Target (2026)
Last updated July 2026
Short answer
12 analysts covering TROW (TROW) carry an average price target of $110.00 as of July 2026, -8.5% against the $120.26 price at the time of the pull. The published targets run from $86.00 to $124.00, a spread of 35% of the average, so the disagreement is moderate. The rating split is 0 buy, 9 hold, 4 sell. A price target is what an analyst published on a date, not a prediction, and sell-side ratings skew positive across the whole market. Walnut is not an investment adviser.
TROW analyst price targets
TROW analyst data as of July 2026, sourced from Yahoo Finance and may be delayed. A price target is what an analyst published on a date, not a forecast Walnut endorses, and targets are typically set on a 12-month view. Verify current figures before deciding.
The average target of $110.00 sits below the $120.26 price, -8.5%. The median is $108.50, and where the two differ the median is the steadier read, because one unusually high or low target cannot drag it.
What the TROW target range actually tells you
The published targets span $86.00 to $124.00. That gap is 35% of the average target, which counts as moderate disagreement. That is a fairly typical spread: enough agreement that the average means something, enough disagreement that it should not be treated as precise.
The useful move is to read the high target as one bull scenario and the low target as one bear scenario, then ask which set of assumptions you find more plausible. Both cases are worked through on the TROW is it a buy page.
Recent analyst actions on TROW
| Firm | Action | Target | Prior | Date |
|---|---|---|---|---|
| TD Cowen | Lowered (Hold) | $107.00 | $108.00 | July 20, 2026 |
| Barclays | Raised (Underweight) | $108.00 | $89.00 | July 14, 2026 |
| Evercore ISI Group | Raised (In-Line) | $121.00 | $111.00 | July 10, 2026 |
| Keefe, Bruyette & Woods | Raised (Market Perform) | $120.00 | $107.00 | July 10, 2026 |
| Morgan Stanley | Raised (Equal-Weight) | $109.00 | $105.00 | June 26, 2026 |
| Evercore ISI Group | Raised (In-Line) | $111.00 | $106.00 | June 8, 2026 |
| TD Cowen | Raised (Hold) | $94.00 | $93.00 | May 1, 2026 |
| Barclays | Raised (Underweight) | $89.00 | $87.00 | May 1, 2026 |
| Keefe, Bruyette & Woods | Raised (Market Perform) | $107.00 | $95.00 | May 1, 2026 |
| Evercore ISI Group | Raised (In-Line) | $104.00 | $96.00 | May 1, 2026 |
| JP Morgan | Lowered (Underweight) | $103.00 | $106.00 | April 24, 2026 |
| Barclays | Lowered (Underweight) | $87.00 | $94.00 | April 17, 2026 |
The most recent published rating actions on TROW within the last six months, from Yahoo Finance. Each row is dated because a target only means something alongside the date it was set. Walnut is not an investment adviser and does not endorse any of these views.
In the last six months there have been 9 raises and 3 cuts among these actions. The direction of revisions is often more telling than the level, because it shows which way informed opinion is moving. Note the tension here: the average target sits below the current price, yet the recent individual actions have mostly been raises. That usually means the published average has not caught up with the most recent revisions, and it is a good reason not to lean on the average alone.
How analysts rate TROW
Of the analysts with a published rating, 0 say buy, 9 say hold, and 4 say sell, so 0% carry a buy. That mix has been broadly steady over the last three months.
Read the distribution rather than the label. Sell ratings are rare across the entire market for structural reasons, so a stock with no sell ratings is unremarkable, while even a handful of them is worth understanding.
Why a TROW price target is not a prediction
- It is a 12-month model output. An analyst picks assumptions for revenue, margin, and a multiple, and the target falls out of the arithmetic. Change one assumption and the target moves a lot.
- The distribution is skewed. Sell-side coverage carries far more buy ratings than sell ratings across the whole market, so the average is not a balanced vote.
- Targets follow price as often as they lead it. Revisions frequently arrive after a move, not before, which is why a rising target is weak evidence on its own.
- Nobody is scored on it. There is no cost to a target that never gets close, so treat accuracy as unverified unless you check the firm's record yourself.
What could move TROW from here
In short: the drivers cited most often are Active-to-passive flow pressure, ETFs, SMAs, and target-date growth, Balance sheet and dividend durability. The risk cited most often against it is the dominant risk is the structural shift toward passive investing, which keeps pulling money out of active equity funds and pressures both fee rates and asset levels over time.
Both sides are worked through properly, with the high and low targets used as the bull and bear anchors, on the TROW is it a buy page. This page deliberately stops at the numbers.
Investing in TROW with AI
Connect the broker you already use and ask Walnut's AI how TROW fits what you actually hold: whether you own it already through a fund, what it would do to your concentration, and how it has tracked the S&P 500. Read-only by default, and you approve anything before it reaches your broker.
FAQ
What is the price target for TROW (TROW)?
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The average analyst price target for TROW is $110.00 as of July 2026, across 12 analysts. That is -8.5% against the $120.26 price at the time of the data pull, so the consensus sits below where the stock trades. The median target, which is less distorted by one extreme view, is $108.50. Targets move constantly; verify the current figure before relying on it.
How high could TROW go?
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The highest published target is $124.00, which is +3.1% against the $120.26 price. That is one analyst's most optimistic case, not a ceiling and not a forecast. The lowest is $86.00. The gap between them is the honest answer to this question: analysts who all follow TROW closely disagree by 35% of the average target, so treat any single number as one scenario.
How many analysts cover TROW?
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12 analysts publish estimates on TROW as of July 2026. Of those with a published rating, 0 say buy, 9 hold, and 4 sell, so 0% carry a buy rating. More coverage usually means the consensus is better informed, though it also means the obvious points are already in the price.
Are analyst price targets for TROW accurate?
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Treat them as informed opinion, not measurement. Two things are worth knowing. Sell-side ratings skew positive across the market, and TROW is no exception at 0% buy ratings, so the distribution is not a balanced vote. And targets tend to follow the share price at least as often as they lead it, getting raised after a stock has already run. They are most useful as a read on what the informed consensus expects, and least useful as a prediction of where the price lands.
Has the TROW price target been raised or cut recently?
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In the last six months there have been 9 raises and 3 cuts among the published actions on TROW. The most recent was TD Cowen, which lowered its target to $107.00 from $108.00 on July 20, 2026. The direction of revisions often tells you more than the level, because it shows which way the informed view is moving.
Will TROW go up in 2026?
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Nobody knows, including the analysts publishing targets. What the numbers on this page tell you is where informed opinion currently sits and how much it disagrees with itself, which is genuinely useful and completely different from a prediction. The risk most often cited against TROW: The dominant risk is the structural shift toward passive investing, which keeps pulling money out of active equity funds and pressures both fee rates and asset levels over time. Walnut is not an investment adviser.
Walnut is informational, not investment advice, and does not publish price targets of its own. The analyst figures on this page come from a July 2026 data pull of published third-party research, are approximate, and change constantly. Verify current figures with your broker before acting on them.