WillScot Holdings Corporation (WSC) Stock Price & How to Invest

Last updated October 2026

Short answer

WillScot Holdings (WSC) is the dominant North American renter of temporary modular offices and portable storage containers, a high-margin, capital-heavy leasing business whose fleet utilization tracks nonresidential construction. Investors typically weigh a roughly 40% adjusted EBITDA margin, a market-leading position, and a large-project pipeline (data centers, power, events) against multi-year declines in units on rent, about $3.8 billion of debt, GAAP losses driven by impairments, and a share price that fell about 39% over the three months to October 16, 2026.

WSC stock price

As of 2026-11-03, WillScot Holdings Corporation (WSC) last closed at $19.77, down 8.4% over the past year. Over the past 52 weeks it has traded between $14.98 and $29.07.

WSC last close
$19.77
1 day
+2.65%
1 month
+14.28%
1 year
-8.43%
52-week range
$14.98 to $29.07
Last close
2026-11-03

Prices are daily closing prices from Yahoo Finance and may be delayed. For the live quote, check your broker or WillScot Holdings Corporation's investor relations page. Walnut is informational, not investment advice.

What does WillScot Holdings Corporation (WSC) do?

WillScot Holdings Corporation rents adaptable workspace and storage to businesses across the United States, Canada, and Mexico. Its Modular Solutions line covers mobile offices, ground-level offices, single-wide and sectional complexes (including the Redi-Plex and FLEX product families), classrooms, blast-resistant modules, and clearspan structures. Its Storage Solutions line covers portable steel containers and climate-controlled units. Roughly 96% of revenue comes from leasing and services rather than unit sales, and the company layers on value-added products and services (VAPS) such as furniture, steps, HVAC, connectivity, and damage waivers, which reached ~17.7% of total revenue in Q1 2026. WillScot holds roughly half the North American modular space rental market and about a quarter of portable storage, several times the size of the next competitor.

The investment picture is a cyclical trough story attached to an unusually profitable rental model. Leases run long, fleets are largely depreciated, and adjusted EBITDA margins have sat near 40%, which produced ~$971 million of adjusted EBITDA on ~$2.28 billion of 2025 revenue. But nonresidential construction has been contracting, units on rent have fallen for multiple years, and the traditional storage container business carries a ~$50 million year-over-year headwind in 2026. GAAP results have been negative (a ~$53 million net loss in 2025 and roughly -$68 million on a trailing twelve month basis) because impairments, restructuring, heavy depreciation, and interest on ~$3.5 billion of debt sit beneath that EBITDA line. Management raised 2026 guidance in May on a surge in large-project demand and said it expected leasing revenue to inflect back to year-over-year growth in the second half of 2026, pulled forward from an earlier early-2027 view.

The second quarter delivered the first piece of that: revenue of about $612 million, up 3.9% year over year and roughly 4.6% above consensus, with EPS of $0.28 against a $0.25 estimate and net income near $47 million, helped by higher modular activations and a stronger order book. The stock nonetheless fell hard after the report. At $16.16 on October 16, 2026, WSC was down about 17% year to date, about 27% over twelve months and about 39% over three months, close to its 52-week low of $14.91 (the high was $29.77). Third-quarter results are expected in early November, with consensus near $0.28 a share on about $586 million of revenue.

What's driving WillScot Holdings Corporation (WSC)?

1. Large projects: data centers, power, and manufacturing

The volume of data center opportunities in WillScot's pipeline rose roughly 70%, and management expects data center revenue to grow about 50% year over year in 2026. Power generation, utility, manufacturing, and pharmaceutical megaprojects are pulling demand for complex multi-unit complexes and clearspan structures. This mix shift matters because enterprise and megaproject work carries better pricing and longer duration than softer local-market rentals.

2. The leasing inflection in the second half of 2026

Modular unit activations rose ~8% year over year in Q1 2026, a second consecutive quarter of growth, and activations exceeded returns for the strongest first quarter since 2022. Q2 2026 then showed total revenue up about 3.9% year over year to roughly $612 million, the first year-over-year revenue gain after several quarters of declines, with activations rising again. The central question the market is tracking is whether that converts into sustained leasing revenue growth in the back half; consensus for Q3 revenue (about $586 million) sits below Q2's level.

3. VAPS and rate as the internal growth lever

Value-added products and services reached ~17.7% of revenue, up about 50 basis points year over year, and management continues to push attachment rates and new categories such as perimeter solutions. Modular average rates grew under 3% year over year, with pressure concentrated in ground-level offices and better momentum in complex and FLEX products. VAPS and rate are the levers that can grow revenue per unit even while total units on rent are flat or falling.

4. Cash generation, deleveraging, and buybacks

The model converts a high share of EBITDA to cash: trailing operating cash flow is about $703 million and trailing free cash flow about $249 million, which funds debt service, a dividend (about $0.28 a share a year, a yield near 1.7%) and repurchases. Net debt to adjusted EBITDA was ~3.7x at the end of Q1 2026 with no maturity before August 2028, though total debt stood near $3.8 billion at June 30, 2026 against only about $23 million of cash. The board replaced a $500 million repurchase authorization with a $1.0 billion program after the McGrath deal was abandoned, so capital allocation leans on buybacks and bolt-on acquisitions rather than a transformative merger.

What are the risks to WillScot Holdings Corporation (WSC)?

The core cyclical risk is unresolved: nonresidential construction starts by square footage were down roughly 6% year over year, the Architecture Billings Index has been contracting, and units on rent have been declining, so the second-half inflection is a forecast rather than a fact. Leverage near 3.7x on roughly $3.8 billion of debt amplifies any EBITDA shortfall and keeps interest expense heavy enough that GAAP earnings have been negative even in a ~40% EBITDA margin business. The traditional portable storage segment is lagging modular in recovery and carries a ~$50 million year-over-year revenue headwind, and pricing pressure in ground-level offices shows rate is not uniformly defensible. Margin compressed to ~38.5% in Q1 2026 from ~40.9% as rental costs rose 9% and commissions rose 33%, and management frames those as transitional rather than structural, which is a claim yet to be proven. The share price is its own signal: WSC fell about 39% in the three months to October 16, 2026 even after a Q2 beat, which suggests the market doubts the durability of the recovery. Finally, growth concentrated in data centers, power, and one-off events (including 2026 World Cup activity) introduces lumpiness, and the abandoned $3.8 billion McGrath RentCorp combination (terminated in September 2024 with a $180 million break fee after FTC opposition) is a reminder that large consolidation is likely closed off to the market leader.

What is the WillScot Holdings Corporation (WSC) forecast?

10 analysts publish price targets on WSC, averaging $26.20 against a $19.68 price as of November 2026, or +33.1%. The published targets run from $18.00 to $37.00, a wide spread, and the ratings split 3 buy, 7 hold, 0 sell. Over the last six months there have been 5 raises and 3 cuts among the published actions. A price target is what an analyst published on a date, not a prediction, and sell-side ratings skew positive across the whole market.

Read the full WSC forecast and price target for the target table, the recent rating actions by firm, and how the consensus has shifted.

Is WSC a buy or a sell?

We give no verdict on WillScot Holdings Corporation. Both cases are real, which is why the question is contested at all, so here is the strongest version of each.

The case for buying. Large projects: data centers, power, and manufacturing. The volume of data center opportunities in WillScot's pipeline rose roughly 70%, and management expects data center revenue to grow about 50% year over year in 2026. The most optimistic published target, $37.00, assumes this works close to its best case.

The case against. The core cyclical risk is unresolved: nonresidential construction starts by square footage were down roughly 6% year over year, the Architecture Billings Index has been contracting, and units on rent have been declining, so the second-half inflection is a forecast rather than a fact. The most pessimistic target, $18.00, is roughly what WSC is worth if this bites instead.

Read the full bull and bear case on WSC, including what would have to change to break either one. Walnut is not an investment adviser.

Has WillScot Holdings Corporation (WSC) split its stock?

No. WillScot Holdings Corporation (WSC) has not split its stock in the last 10 years. That is a statement about the window we check rather than about the company’s entire history, so an older split is possible. It also matters less than it once did: fractional shares mean a high price per share no longer keeps smaller investors out, which removed most of the practical reason to split.

How is WillScot Holdings Corporation (WSC) valued? (approximate, October 2026)

A simple financial snapshot. These are approximations and refresh quarterly; for current figures see WillScot Holdings Corporation's investor relations page or your broker.

  • Revenue (TTM): ~$2.29B
  • Q2 2026 revenue: ~$612M (+3.9% YoY)
  • Net income (TTM): ~-$69M (EPS ~-$0.38)
  • Forward P/E: ~12.5x
  • EV / EBITDA: ~11.5x
  • Total debt: ~$3.8B
  • Dividend yield: ~1.7%
  • Market cap: ~$2.9B

WSC screens oddly on headline metrics: there is no meaningful trailing P/E because impairments, depreciation, and interest push GAAP net income negative, so the market values it on EBITDA, free cash flow, and forward earnings. After a 39% three-month slide, the forward P/E is about 12.5x on a roughly $2.9 billion market cap, well below the low-20s multiple of mid-2026, and the 10 covering analysts average a $27.30 target. Q3 2026 results are expected in early November, with consensus near $0.28 of EPS on about $586 million of revenue.

Who competes with WillScot Holdings Corporation (WSC)?

Modular space and portable storage rental

McGrath RentCorp (Mobile Modular and TRS-RenTelco), ATCO Structures, Black Diamond Group, Vanguard Modular, Satellite Shelters, and Triumph Modular compete for the same temporary-space rental dollar. WillScot is several times larger than any of them by fleet and revenue, and its 2024 attempt to buy McGrath was blocked in practice by FTC opposition, a sign of how consolidated the category already is.

Broad equipment rental platforms

United Rentals and Herc Holdings rent storage containers and mobile offices alongside their general and specialty fleets, and they call on the same contractors and industrial accounts. They compete less on modular engineering and more on bundling, national account coverage, and the convenience of a single rental relationship on a jobsite.

Permanent build and local alternatives

Customers can lease conventional office or warehouse space, buy modular units outright from manufacturers, or use small regional container and trailer yards that undercut on price in local markets. This substitution is strongest in the soft, price-sensitive local segment where WillScot has seen the most rate pressure, particularly in ground-level offices.

What stocks are similar to WillScot Holdings Corporation (WSC)?

Other names that sit close to WSC: same theme, named as a direct competitor, or held beside it in the same funds. Each entry says which. Worth a look if you are thinking about diversification within a thesis rather than concentration on one ticker.

How to invest in WillScot Holdings Corporation (WSC)

There are three common ways to get WSC exposure. Buy shares (or fractional shares) directly at any major broker. Hold an ETF that includes it, which spreads the position across many companies. Or build it into a focused thematic portfolio, so WSC sits alongside other stocks that express the same thesis.

Walnut takes the portfolio route. Describe a thesis where WSC fits (for example “AI infrastructure” or “dividend-growth large-caps”) and the AI proposes 5 to 6 constituents with target weights. You review the plan and fund it through your own broker when you're ready.

New to this? Start with how to invest in stocks, see how to analyze a stock with AI, or compare the best AI stock analyzers.

The bottom line on WillScot Holdings Corporation (WSC)

WSC is a scale leasing franchise with strong cash margins going through a construction-cycle trough. Q2 2026 beat estimates with revenue up about 3.9%, yet the stock closed at $16.16 on October 16, down about 17% in 2026 and near its 52-week low, so the market is still waiting to see whether the promised second-half leasing inflection actually arrives.

More on WillScot Holdings Corporation (WSC)

Whether WSC is worth buying today depends more on your time horizon and what you already hold than on any single call. We walk through valuation, what would have to go right, and the risks in is WSC a buy or a sell?, and where the stock could go from here in the WSC stock forecast.

For income investors, whether WSC pays a dividend and how the payout looks is covered in does WSC pay a dividend? And to weigh WSC against a peer, read the full side-by-side comparisons: WSC vs MGRC and WSC vs URI.

Wondering how WSC fits the portfolio you already own? Walnut is an AI investing app that connects your brokerage read-only and answers questions like that about your actual holdings: overlap, concentration, and how each position tracks the S&P 500. Compare the best AI portfolio analyzers or see the best AI investing apps in 2026.

Investing in WillScot Holdings Corporation with AI

Connect the broker you already use and ask Walnut's AI how WSC fits what you actually hold: whether you own it already through a fund, what it would do to your concentration, and how it has tracked the S&P 500. Read-only by default, and you approve anything before it reaches your broker.

FAQ

What does WillScot (WSC) do?

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WillScot Holdings rents temporary modular workspace and portable storage across the United States, Canada, and Mexico. Its fleet spans mobile and ground-level offices, multi-unit complexes, classrooms, blast-resistant modules, clearspan structures, steel storage containers, and climate-controlled units, and it sells add-ons such as furniture, HVAC, connectivity, and damage waivers on top of the base lease.

How does WillScot make money?

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Almost all revenue is recurring leasing and services rather than unit sales. In Q1 2026, modular space leasing was ~$244 million, portable storage leasing ~$73 million, delivery and installation ~$99 million, and value-added products and services ~$97 million, with only ~$24 million from selling new and used units. The economics work because units stay on rent for long periods against a fleet that is largely depreciated. Total revenue in Q2 2026 was about $612 million, up 3.9% year over year.

Why does WSC show a net loss if margins are high?

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Adjusted EBITDA margin has run near 40%, but impairments, restructuring, fleet write-offs, heavy depreciation on the rental fleet, and interest on roughly $3.8 billion of debt all sit below that line. That produced a ~$53 million net loss in 2025 and roughly -$69 million on a trailing twelve month basis as of the June 2026 quarter (a large Q4 2025 loss of about $187 million drives most of it), which is why the market tends to value the stock on EBITDA, free cash flow, and forward earnings instead of trailing P/E.

Is WillScot a data center stock?

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Only partly. Data centers are one of the fastest-growing demand pockets: WillScot's data center opportunity pipeline rose about 70% and management expects data center revenue to grow roughly 50% year over year in 2026. But it remains a slice of a roughly $2.3 billion business whose base is broad nonresidential construction, industrial sites, schools, and events.

What is the leasing inflection investors keep referring to?

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Units on rent have been declining for multiple years with the construction cycle, so leasing revenue has been shrinking. Modular activations grew ~8% year over year in Q1 2026, a second straight quarter of growth, and management said it expected leasing revenue to return to year-over-year growth in the second half of 2026, earlier than the early-2027 timing it previously signaled. Q2 2026 total revenue rose about 3.9% year over year, an early sign, and Q3 results in early November are the next check.

How leveraged is WillScot?

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Total debt was about $3.8 billion at June 30, 2026, against roughly $23 million of cash, and net debt to adjusted EBITDA was ~3.7x at the end of Q1 2026 with no maturity before August 2028. The business generates enough free cash flow (about $249 million trailing) to pay down debt while also funding a dividend and buybacks, and ~$76 million of debt was retired in Q1 2026 alone, but the leverage does magnify the effect of any EBITDA shortfall.

What happened with the McGrath RentCorp acquisition?

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WillScot agreed in January 2024 to buy McGrath RentCorp for $3.8 billion, then mutually terminated the deal in September 2024 after concluding there was no commercially reasonable path through FTC review. WillScot paid a $180 million break fee and redirected capital into a $1.0 billion share repurchase authorization that replaced the prior $500 million program.

Who competes with WillScot?

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The closest direct competitors are McGrath RentCorp, ATCO Structures, Black Diamond Group, and regional modular and container firms, though WillScot is several times larger than any of them. United Rentals and Herc Holdings compete from the general equipment rental side, and customers can always substitute conventional leased space or an outright modular purchase.

How did WillScot do in its latest quarter?

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In Q2 2026 WillScot reported revenue of about $612 million, up 3.9% year over year and roughly 4.6% above analyst expectations, with EPS of $0.28 against a $0.25 estimate and net income near $47 million. Despite the beat, the shares fell about 29% in the weeks after the report. Q3 2026 results are expected in early November.

How has WSC stock performed in 2026?

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As of the October 16, 2026 close of $16.16, WSC was down about 17% year to date, about 27% over the past year and about 39% over the past three months, near its 52-week low of $14.91 against a high of $29.77. The decline leaves the stock at about 12.5 times forward earnings.

Walnut is informational, not investment advice. Financial figures on this page are approximations; always verify current numbers with WillScot Holdings Corporation's investor relations page or your broker before making investment decisions.