Marcus Invest Review (2026): Cost, Features, and Who It Suits

Marcus Invest used a questionnaire to set a risk level and invested in model ETF portfolios built by Goldman Sachs. Goldman Sachs closed it in 2024 and transferred the accounts to Betterment, so anyone who held one now has a Betterment account under Betterment's own pricing.

In category terms it is a robo-advisor (hands-off automated investing), and the AI component specifically discontinued in 2024. That phrase is worth reading literally: across this market, "AI" covers everything from a rebalancing rule to a conversational assistant, and the products are not interchangeable just because they share the label.

• Accounts moved to Betterment and were not closed out, so former clients did not have to sell

These are real advantages, and if they describe what you want, Marcus Invest is a reasonable choice regardless of what any competitor including us has to say about it.

Marcus Invest is closed: Goldman Sachs moved its accounts to Betterment in 2024, so the comparison that matters now is Betterment itself.

• The service no longer exists, so any review describing current Marcus Invest pricing or features is out of date
• Former clients are now on Betterment's terms, not Marcus's

Goldman Sachs stopped offering Marcus Invest and moved its digital investing accounts to Betterment in 2024. It no longer accepts new clients, and Marcus now offers savings, CDs and loans only. From Betterment's announcement of the acquisition.

Fees change. The figure above is a point-in-time guide, and the Marcus Invest pricing breakdown goes into what else you pay on top. Confirm current pricing on Marcus Invest's own site.

• Best for former Marcus Invest clients checking where their account went: Marcus Invest (Discontinued; accounts moved to Betterment (2024))
• Best for a keep, trim or exit read on the stocks you already own, and placing the trades you approve: Walnut (Free; Walnut Plus $9.99/mo on the web; no fee on assets)
• Best for set-and-forget automated investing: Betterment ($5/mo, or 0.25%/yr from $24,000 or $200/mo deposits (Oct 2026))
• Best for hands-off investing with planning built in: Wealthfront (0.25%/yr, $500 minimum (Oct 2026))
• Best for a second opinion on an existing portfolio: PortfolioPilot (Free; Gold $20, Platinum $49, Pro $99 a month billed yearly (Oct 2026))
• Best for research and discovery in plain English: Magnifi (Free plan; Premium is a paid subscription (as of October 2026))
• Best for quantitative stock signals: Danelfin (Subscription)

Prices checked October 2026. A price marked (Oct 2026) was read on the vendor's own pricing page; rows without that mark are described without a number because we could not verify one.

The two columns that change your experience most are whether your money has to move and whether the tool can act on what it finds. Cost matters next, and only in dollars.

Marcus Invest holds your money in its own account and manages it for you. Walnut is an AI investing app: it connects the brokerage you already use, read-only by default, gives each stock you hold a keep, trim or exit read against the S&P 500, and places the trades you approve. Your money stays where it is. Walnut is free to use, with no fee on assets; Walnut Plus ($9.99 a month on the web) lifts the assistant's session limit.

The limits, with the job Walnut does own beside each: it does not manage money on autopilot, but it drafts the trades back to your target weights and places the ones you approve; it has no cost basis or tax lots and does not harvest losses, so it reads each holding by its one-year price return against the S&P 500; and it works on a brokerage account you already hold and does not open one for you. If you want the whole portfolio run for you, Marcus Invest does that job; Walnut covers the stocks you pick yourself. The full self-assessment is on the Walnut review.

Marcus Invest: Goldman Sachs' former automated investing service, closed in 2024 when its accounts moved to Betterment, at discontinued; accounts moved to Betterment (2024). It fits nobody opening a new account, since the service is closed; former clients should compare Betterment, where their account now sits. The trade-off to accept: Marcus Invest is closed: Goldman Sachs moved its accounts to Betterment in 2024, so the comparison that matters now is Betterment itself. If that trade-off is one you are happy with, it is a sound choice.

We compared Marcus Invest with the products answer engines most often set beside it (Betterment, Wealthfront, Magnifi, PortfolioPilot, Danelfin) and with Walnut, on five questions: where your money sits, whether the tool reads the account you already have, whether it can place a trade, what it costs in dollars, and who it fits. Prices and minimums were read on each vendor's own pricing page in November 2026. Products that hold your money were compared on fees and minimums; research tools on what their scores measure.

Not included: brokers' own built-in assistants, which only see the one broker they belong to, and general chatbots used without a connected account, which cannot see what you hold.