Investing Fee Statistics (2026)

Updated July 2026

The short answer

The average stock fund investor paid an asset-weighted expense ratio of 0.40% in 2025, down 62% from 1.04% in 1996 (ICI). Index equity ETFs average just 0.14% and index equity mutual funds 0.05%, while a traditional financial advisor typically charges about 1.0% of assets a year and a robo-advisor about 0.25%. Fees look small but compound: the SEC estimates a 1% annual fee versus 0.25% costs roughly $30,000 on a $100,000 portfolio over 20 years.

0.40%
Avg equity fund fee
asset-weighted, 2025 (ICI)
0.14%
Index equity ETF
asset-weighted, 2025
0.05%
Index equity mutual fund
asset-weighted, 2025
~1.0%
Typical advisor fee
of assets, up to $1M (Kitces)
0.25%
Typical robo-advisor
of assets (Morningstar median)
-62%
Equity fund fee vs 1996
1.04% then, 0.40% now
Key takeaways
  • The average stock mutual fund investor paid an asset-weighted expense ratio of 0.40% in 2025, down 62% from 1.04% in 1996 (ICI).
  • Index funds cost a fraction of active management: index equity mutual funds averaged 0.05% and index equity ETFs 0.14% in 2025, versus 0.64% for actively managed equity mutual funds.
  • The gap between the fund menu and what people pick is huge: the simple average equity fund charged 1.08% in 2025, but the asset-weighted average (what investors actually paid) was just 0.40% because assets flow to the cheapest funds.
  • A traditional financial advisor typically charges about 1.0% of assets a year up to $1 million; 92% of advisors use AUM-based fees (Kitces Research).
  • Fees compound against you: the SEC estimates a 1.00% annual fee leaves a $100,000 portfolio worth about $179,000 after 20 years versus about $208,000 at 0.25%, a roughly $30,000 gap (SEC).
  • Many investors do not know they pay: 21% of investors thought they paid no fees at all, and 38% of fund owners were unaware they pay fund fees (FINRA/NFCS 2021).

The fee an average investor pays

Fund fees are quoted as an expense ratio: the annual cost of a fund as a percentage of your money in it. In 2025 the average stock mutual fund investor paid an asset-weighted expense ratio of 0.40%, meaning 40 cents a year for every $100 invested (ICI). Bond mutual funds averaged 0.36% and hybrid funds 0.57%.

Asset-weighted is the number that matters because it reflects what investors actually chose, not the full menu of funds. On that basis, fees across mutual funds and ETFs have never been lower. Morningstar puts the all-fund asset-weighted average at 0.34% in 2024, down from 0.83% two decades earlier.

Simple average vs what you actually pay

There are two very different fee numbers, and confusing them is common. The simple average expense ratio (every fund offered, counted equally) for equity mutual funds was 1.08% in 2025. The asset-weighted average (weighting by where the money is) was just 0.40% (see the table below).

That gap exists because investors overwhelmingly buy the cheapest funds. At year-end 2025, 78% of index equity fund assets and 69% of actively managed equity fund assets sat in the lowest-cost quartile of funds. The pricey funds exist, but few dollars are in them.

Simple average vs what you actually pay
Fund typeAsset-weightedSimple averageMedian90th percentile
Equity mutual funds0.40%1.08%0.99%1.84%
Hybrid mutual funds0.57%1.17%1.05%1.97%
Bond mutual funds0.36%0.81%0.70%1.55%
Money market funds0.24%0.40%0.32%0.75%
Index equity mutual funds0.05%0.47%0.20%1.49%
Target date mutual funds0.27%0.64%0.57%1.20%

2025. The asset-weighted average is far below the simple average because most assets sit in the cheapest funds. Source: ICI Trends in the Expenses and Fees of Funds, 2025 (Figure 2)

Fees by fund type today

Costs vary a lot by wrapper and strategy. Among the cheapest are index equity mutual funds at 0.05% and index bond ETFs at 0.09%; index equity ETFs run 0.14%, money market funds 0.24%, and target-date funds 0.27% (see the chart below). Actively managed and hybrid funds sit at the higher end.

The pattern is consistent: passive, large-cap, and bond strategies cost less to run, while active, sector, and global strategies cost more. Bond and money market funds tend to be cheaper than equity and hybrid funds because they are less research-intensive to manage.

Fees by fund type today

Asset-weighted average expense ratios, 2025. Source: ICI Trends in the Expenses and Fees of Funds, 2025.

Fees vary widely within stock funds

Even inside equity funds the spread is wide. In 2025, blend funds (which often track broad indexes like the S&P 500) averaged just 0.23% asset-weighted, while sector funds averaged 0.64% and global funds 0.53% (see the table below). Value and growth funds landed in between.

The dispersion is even starker across the full menu: 10% of growth equity funds charge 0.60% or less while another 10% charge 1.75% or more. Specialized and small-cap strategies cost more because the underlying securities take more research to manage.

Fees vary widely within stock funds
Equity objectiveAsset-weightedMedian10th pct90th pct
Blend0.23%0.83%0.23%1.65%
Value0.51%0.96%0.59%1.75%
World (global)0.53%1.05%0.60%1.90%
Growth0.57%0.98%0.60%1.75%
Sector0.64%1.15%0.64%2.00%

Equity mutual funds by investment objective, 2025. Sector and global funds cost the most to run. Source: ICI Trends in the Expenses and Fees of Funds, 2025 (Figure 2)

Active management costs more

The single biggest fee decision is active versus index. In 2025, actively managed equity mutual funds averaged 0.64% while index equity mutual funds averaged 0.05%, more than a twelvefold difference (see the chart below). On the bond side it was 0.44% active versus 0.05% index.

That cost gap is why index investing has taken over. Both active and index fees have fallen for decades, but index funds keep costs low by holding a fixed basket with low turnover, whereas active managers charge for research and discretion that most, over time, do not recoup.

Active management costs more

Asset-weighted average expense ratios, 2025. Source: ICI (Figures 6-7).

Index funds cost a fraction of active
Category1996 / 20172025
Active equity mutual funds1.08%0.64%
Active bond mutual funds0.84%0.44%
Index equity mutual funds0.27%0.05%
Index bond mutual funds0.20%0.05%
Index equity ETFs0.21%0.14%
Index bond ETFs0.18%0.09%

Asset-weighted averages. Mutual fund rows compare 1996 vs 2025; ETF rows compare 2017 vs 2025 (ETF series starts 2017). Source: ICI Trends in the Expenses and Fees of Funds, 2025 (Figures 6-7)

ETFs are the cheapest wrapper

ETFs have become exceptionally cheap. Index equity ETF fees fell from 0.21% in 2017 to 0.14% in 2025, and index bond ETFs from 0.18% to 0.09%, as competition and scale pushed prices down (ICI). ETF total net assets reached $13.4 trillion at year-end 2025, and 89% of that is in index ETFs.

Even actively managed ETFs got cheaper, from 0.90% in 2017 to 0.44% for equity ETFs by 2025. ETFs are structurally low-cost because they trade on an exchange and typically build no distribution or advice payments into the expense ratio.

Index ETF vs index mutual fund

Two index funds tracking the same benchmark can still price differently. In 2025 index equity mutual funds averaged 0.05% versus 0.14% for index equity ETFs. The reason is not quality: index mutual fund assets are more concentrated in ultra-cheap large-cap blend funds, and the average index mutual fund ($14.6 billion) is more than twice the size of the average index ETF ($6.2 billion), so it captures more economies of scale.

The gap has been narrowing as the ETF market matures. For most investors the difference between 0.05% and 0.14% is trivial next to the choice between index and active, or between paying an advisor and not.

The flight to low-cost funds

The decline in average fees is mostly a story of investor behavior, not just price cuts. Since 2000, gross sales of no-load mutual funds (those without a 12b-1 distribution fee) rose from 46% to 92% of long-term fund sales, as investors moved away from commission-laden share classes (ICI).

At the same time, index mutual funds and ETFs grew from 19% of long-term fund assets at year-end 2010 to 52% at year-end 2025. Dollars have steadily migrated to the cheapest corners of the market, dragging the asset-weighted average down even when list prices held steady.

Fees have fallen for 29 years
Fund type199620242025
Equity mutual funds1.04%0.40%0.40%
Hybrid mutual funds0.95%0.58%0.57%
Bond mutual funds0.84%0.38%0.36%
Money market funds0.52%0.23%0.24%

Asset-weighted average expense ratios (what investors actually paid). Equity fund fees fell 62% and bond fund fees 57% from 1996 to 2025. Source: ICI Trends in the Expenses and Fees of Funds, 2025 (Figure 1)

What a financial advisor costs

Advice is the largest fee most investors pay, and it sits on top of fund costs. The median traditional advisor charges about 1.0% of assets a year on portfolios up to $1 million, per Kitces Research, with most fees falling between 1.00% and 1.20% below $1 million and easing to 0.80-1.00% past $2 million (see the table below).

AUM-based pricing dominates: 92% of advisors use it in some form, and 86% call it their primary method. Note the layering: a client in actively managed funds could pay roughly 0.60% in fund fees plus 1.0% in advisor fees, an all-in cost near 1.5-1.6% a year.

What a financial advisor costs
ServiceTypical annual feeNotes
Traditional advisor (up to $1M)~1.0% of assets100-120 bps between 25th-75th percentile
Traditional advisor ($2M+)0.80-1.00%Only 32% still charge 1%+ at $2M
Robo-advisor (digital)0.25% of assetsBetterment and Wealthfront base tier
Robo-advisor (premium/hybrid)0.40-0.50%Adds human advisor access
Index fund / ETF only (DIY)0.03-0.15%Expense ratio only, no advice fee

Advisor AUM fees from Kitces Research (2024, 621 advisors); robo pricing is provider-published. These sit on TOP of the underlying fund expense ratios. Source: Kitces Research on advisory fees

Robo-advisors undercut on price

Automated advice reset the price of portfolio management. The median robo-advisor fee is about 0.25% of assets, per Morningstar's review of 16 providers, roughly a quarter of a traditional advisor. Betterment and Wealthfront both charge 0.25% for their digital tiers.

Premium and hybrid tiers that add human advisors run higher, around 0.40-0.50% (Betterment Premium is 0.40% with a $100,000 minimum). Even so, a robo plus low-cost index funds can keep an investor's all-in cost near 0.30-0.40%, well under the 1.5%+ common with a full-service advisor.

401(k) fees keep falling

Retirement savers have seen fees drop sharply. The average equity mutual fund expense ratio paid by 401(k) participants fell 66% over 24 years, from 0.76% in 2000 to 0.26% in 2024 (ICI). Scale and the shift to index options drove most of the decline.

Total plan costs have also come down: among large 401(k) plans, the participant-weighted total plan cost fell from 0.65% in 2009 to 0.49% in 2021 (BrightScope/ICI). Fees still vary widely by employer, and small plans generally cost more than large ones.

How fees eat returns over time

Fees look tiny as a percentage but compound brutally over decades. The SEC's own example: a $100,000 portfolio growing 4% a year for 20 years is worth about $208,000 at a 0.25% fee, about $198,000 at 0.50%, and about $179,000 at 1.00% (see the chart and table below). The 0.25% versus 1.00% choice costs roughly $29,000.

The damage grows with time and balance. On a larger portfolio over a full career, a 1% annual fee can consume hundreds of thousands of dollars in foregone compounding, because every dollar taken in fees is also a dollar that never earns future returns.

How fees eat returns over time

Value of a $100,000 portfolio after 20 years at 4% annual return, by annual fee. The no-fee bar is a derived benchmark; the fee bars are the SEC's estimates. Source: SEC Investor Bulletin.

How fees eat returns over time
Annual feePortfolio after 20 yearsCost vs no fee
No fee (derived benchmark)~$219,000-
0.25%~$208,000~$11,000
0.50%~$198,000~$21,000
1.00%~$179,000~$40,000

SEC example: a $100,000 portfolio growing 4% a year for 20 years. The 0.25% vs 1.00% gap alone is about $29,000. The no-fee row is a derived benchmark (100,000 x 1.04^20). Source: SEC Office of Investor Education, How Fees and Expenses Affect Your Investment Portfolio

Many investors do not know they pay

Fees are easy to miss because they are deducted from fund assets rather than billed. In a 2021 FINRA Foundation survey of about 2,800 investors, 21% believed they paid no fees at all on their non-retirement investments, and 17% did not know how much they paid.

Among mutual fund owners specifically, 38% appeared unaware they pay fund fees. That invisibility is exactly why fees persist: a cost you cannot see is a cost you rarely shop for, which is why checking the expense ratio and any advice fee is the highest-leverage thing most investors can do.

What it means for you

Fees are one of the few things in investing you can control, and they are almost perfectly predictive of net returns over time. Start with the expense ratio: a broad index fund or ETF at 0.03-0.15% keeps essentially all of the market's return, while a 0.60%+ active fund needs to consistently outperform just to break even after cost.

Then weigh the advice layer honestly. A 1% advisor fee can be worth it for planning, behavior coaching, and taxes, but stacked on active funds it can quietly cost 1.5%+ a year. Whether you use an advisor, a robo, or invest yourself, knowing your all-in fee, fund plus advice, is the number that determines how much of your money stays yours.

Frequently asked questions

What is the average investment fee?

In 2025 the average stock fund investor paid an asset-weighted expense ratio of 0.40%, and the all-fund average was about 0.34% (Morningstar). Index equity ETFs average 0.14% and index equity mutual funds 0.05%. On top of funds, a traditional advisor typically adds about 1.0% of assets a year.

Is a 1% financial advisor fee worth it?

It depends on what you get. A 1% AUM fee is the industry norm up to about $1 million (Kitces), and it can pay for itself through planning, tax strategy, and behavior coaching. But it is a large recurring cost: over 20 years, 1% versus 0.25% can cost roughly $30,000 on a $100,000 portfolio (SEC), so it should buy real value.

How much do fund fees cost over time?

More than the percentage suggests, because fees compound. The SEC estimates a $100,000 portfolio growing 4% for 20 years ends near $179,000 at a 1% fee versus about $208,000 at 0.25%. Over a full career on a larger balance, a 1% fee can cost hundreds of thousands in lost compounding.

Why are index funds cheaper than active funds?

Index funds hold a fixed basket of securities with low turnover and no stock-picking research, so they cost less to run. In 2025 index equity mutual funds averaged 0.05% versus 0.64% for actively managed equity mutual funds, more than a twelvefold difference in annual cost.

How much do robo-advisors charge?

The median robo-advisor charges about 0.25% of assets a year (Morningstar), roughly a quarter of a traditional advisor. Betterment and Wealthfront both charge 0.25% for digital tiers; premium tiers with human advisors run about 0.40-0.50%. Underlying fund fees are additional but usually low.

Have investment fees gone up or down?

Down sharply. The asset-weighted average equity mutual fund fee fell 62% from 1.04% in 1996 to 0.40% in 2025 (ICI), driven by the shift to no-load and index funds. The share of fund assets in index funds and ETFs rose from 19% in 2010 to 52% in 2025.

Sources

Figures are compiled from the primary sources above and reflect the most recent data available at the time of writing. This page is informational and not investment advice.

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