Rubrik, Inc. (RBRK) Stock Price & How to Invest

Rubrik (RBRK) is a data security and cyber-resilience company that went public in 2024. Its platform protects, backs up, and recovers an organization's data across on-premises systems, public clouds, and SaaS applications, with a particular emphasis on defending against ransomware. Rather than positioning itself only as backup, Rubrik markets a Zero Trust Data Security approach: immutable backups, continuous monitoring for sensitive data and threats, and rapid recovery so companies can restore operations after an attack.

Rubrik sells primarily through subscriptions, and it has shifted heavily toward cloud-delivered, recurring revenue measured by subscription annual recurring revenue (ARR). Customers are mostly mid-size and large enterprises plus government agencies that treat data protection as a security problem, not just IT housekeeping. Founded in 2014 and headquartered in Palo Alto, California, Rubrik competes at the intersection of two large markets, data backup and cybersecurity, riding the surge in ransomware and the regulatory push for resilient, recoverable data.

Rubrik is still unprofitable on a GAAP basis as it invests for growth, and stock-based compensation is significant following its IPO. It competes against deep-pocketed incumbents (Cohesity-Veritas, Commvault, Dell, Veeam) and cloud providers' native backup, plus broad security platforms expanding into data protection. As a recently public company, it carries elevated valuation sensitivity and lock-up and dilution dynamics. Growth could decelerate if enterprise IT budgets tighten or if larger platforms bundle comparable cyber-resilience capabilities. Execution on the path to sustained profitability, while defending share in a crowded backup-plus-security market, is the central uncertainty for the stock.

26 analysts publish price targets on RBRK, averaging $95.23 against a $71.59 price as of July 2026, or +33.0%. The published targets run from $85.00 to $115.00, a moderate spread, and the ratings split 27 buy, 0 hold, 0 sell. Over the last six months there have been 7 raises and 0 cuts among the published actions. A price target is what an analyst published on a date, not a prediction, and sell-side ratings skew positive across the whole market.

Read the full RBRK forecast and price target for the target table, the recent rating actions by firm, and how the consensus has shifted.

We give no verdict on Rubrik, Inc.. Both cases are real, which is why the question is contested at all, so here is the strongest version of each.

The case for buying. Cyber resilience demand. Ransomware and data-breach threats have made recoverable, tamper-proof backups a board-level priority. The most optimistic published target, $115.00, assumes this works close to its best case.

The case against. Rubrik is still unprofitable on a GAAP basis as it invests for growth, and stock-based compensation is significant following its IPO. The most pessimistic target, $85.00, is roughly what RBRK is worth if this bites instead.

Read the full bull and bear case on RBRK, including what would have to change to break either one. Walnut is not an investment adviser.

A simple financial snapshot. These are approximations and refresh quarterly; for current figures see Rubrik, Inc.'s investor relations page or your broker.

• Revenue (TTM): ~$1 billion
• Subscription ARR: Growing rapidly (well over $1 billion)
• Revenue growth: Strong double-digit
• Operating margin: Negative GAAP (improving toward breakeven)
• Free cash flow: Turning positive
• Price to sales: High (premium SaaS multiple)
• Dividend yield: None
• Net retention: Strong (land-and-expand)

Rubrik trades as a high-growth, recently public SaaS security name valued on subscription ARR and the cyber-resilience theme rather than current GAAP earnings. The premium price-to-sales multiple reflects growth and market opportunity; it depends on continued ARR expansion and a credible path to profitability, leaving it sensitive to growth-rate changes.

If you want RBRK exposure as part of a larger bundle rather than directly, these ETFs hold it meaningfully. Weights are approximate and refresh quarterly.

Other names that sit close to RBRK: same theme, named as a direct competitor, or held beside it in the same funds. Each entry says which. Worth a look if you are thinking about diversification within a thesis rather than concentration on one ticker.

There are three common ways to get RBRK exposure. Buy shares (or fractional shares) directly at any major broker. Hold an ETF that includes it (CIBR, BUG, WCLD), which spreads the position across many companies. Or build it into a focused thematic portfolio, so RBRK sits alongside other stocks that express the same thesis.

Walnut takes the portfolio route. Describe a thesis where RBRK fits (for example “AI infrastructure” or “dividend-growth large-caps”) and the AI proposes 5 to 6 constituents with target weights. You review the plan and fund it through your own broker when you're ready.

New to this? Start with how to invest in stocks, see how to analyze a stock with AI, or compare the best AI stock analyzers.

Rubrik (RBRK) sits at the intersection of data backup and cybersecurity, riding the ransomware and data-resilience tailwind with fast subscription-ARR growth and land-and-expand economics, against GAAP losses, post-IPO dilution, and incumbents like Cohesity-Veritas, Commvault, Veeam, and Dell. In a portfolio it behaves as a high-multiple, recently public cyber-resilience growth position sensitive to its growth rate and path to profitability.

Whether RBRK is worth buying today depends more on your time horizon and what you already hold than on any single call. We walk through valuation, what would have to go right, and the risks in is RBRK a buy or a sell?, and where the stock could go from here in the RBRK stock forecast.

For income investors, whether RBRK pays a dividend and how the payout looks is covered in does RBRK pay a dividend? And to weigh RBRK against a peer, read the full side-by-side comparisons: RBRK vs CVLT and RBRK vs DELL.