TKO Group Holdings, Inc. (TKO) Stock Price & How to Invest

TKO Group Holdings owns two of the most recognizable combat-sports and entertainment brands in the world, the Ultimate Fighting Championship (UFC) and World Wrestling Entertainment (WWE), and after a February 2025 transaction also owns IMG, On Location, and Professional Bull Riders (PBR). The company makes money primarily from media rights (multi-year deals to broadcast and stream its events), live event ticketing and site fees, sponsorship, licensing, and hospitality. The headline example is the roughly $7.7 billion, seven-year UFC media-rights agreement with Paramount that begins in 2026, moving UFC's numbered events onto Paramount+ and away from the traditional pay-per-view model; across all brands TKO says it has more than $15 billion of long-term media rights secured.

TKO was formed in 2023 when Endeavor combined UFC, which it had owned since 2016, with WWE, the wrestling business built by the McMahon family, into a single publicly traded company listed on the NYSE. Endeavor (taken private by Silver Lake in 2025) holds a controlling stake of roughly 61%, so TKO trades publicly while a controlling shareholder steers strategy. Ari Emanuel serves as CEO and chairman, and the February 2025 addition of IMG, On Location, and PBR broadened TKO from pure combat sports toward a wider live-sports and events platform.

TKO's value is concentrated in a small number of large rights deals, so any renewal at lower-than-expected terms, or a slip in audience engagement, would matter a lot. The business carries talent, reputational, and regulatory exposure (athlete relations, litigation, and the inherent headline risk of combat sports and a high-profile leadership). A controlling shareholder, Endeavor, holds roughly 61% of votes, which limits the influence of public minority holders. And the stock trades at a high earnings multiple, so disappointments can be punished sharply.

A simple financial snapshot. These are approximations and refresh quarterly; for current figures see TKO Group Holdings, Inc.'s investor relations page or your broker.

• Revenue (FY2025): ~$4.74 billion
• Adjusted EBITDA (FY2025): ~$1.585 billion (up ~47% YoY)
• Adjusted EBITDA margin: ~33.5%
• Net income (FY2025): ~$546 million
• Market cap: ~$39 to 41 billion
• Valuation multiples: P/E ~75; EV/EBITDA ~25

Figures are approximate and tied to the asOf date; verify current numbers before acting. TKO reported full-year 2025 revenue of about $4.74 billion and adjusted EBITDA near $1.585 billion, and guided to roughly $5.7 billion of revenue and $2.2 to 2.3 billion of adjusted EBITDA for 2026. The high P/E reflects amortization and acquisition accounting weighing on reported net income, which is why many investors watch EV/EBITDA and the contracted rights backlog instead.

There are three common ways to get TKO exposure. Buy shares (or fractional shares) directly at any major broker. Hold an ETF that includes it, which spreads the position across many companies. Or build it into a focused thematic basket, so TKO sits alongside other stocks that express the same thesis.

Walnut takes the basket route. Describe a thesis where TKO fits (for example “AI infrastructure” or “dividend-growth large-caps”) and the AI proposes 5 to 6 constituents with target weights. You review the plan and fund it through your own broker when you're ready.

TKO today is a live-sports IP holding company whose main driver is rising media-rights value: full-year 2025 revenue was about $4.735 billion with adjusted EBITDA around $1.585 billion, a margin near 33.5%, and TKO says it has secured more than $15 billion of long-term rights across UFC, WWE, PBR, and Zuffa Boxing. If you believe scarce live-sports rights keep repricing higher as streamers compete for must-watch programming, the question becomes sizing and overlap with media exposure you already own, not timing; the risk is that much of that optimism is already in a stock trading at a high earnings multiple, leaving little room for a rights renewal, regulatory, or talent disappointment.

Whether TKO is worth buying today depends more on your time horizon and what you already hold than on any single call. We walk through valuation, what would have to go right, and the risks in is TKO a buy?, and where the stock could go from here in the TKO stock forecast.

For income investors, whether TKO pays a dividend and how the payout looks is covered in does TKO pay a dividend?