NWL vs YETI: Which Is the Better Buy in 2026?

Last updated August 2026

Short answer

YETI is the larger of the two ($3.95B market cap): the incumbent the market prices for continued execution (15.68x forward earnings, beta 1.72). NWL is the smaller challenger ($2.38B), cheaper on forward earnings (8.28x): more room to run, but more to prove. The real question is which set of drivers you believe, and whether owning one (or both) leaves you over-concentrated.

NWL vs YETI: the tie-breaker metrics

Same yardstick, side by side (as of August 2026). Valuation lined up like this is most meaningful for two names in the same corner of the market, which these are. Figures are approximate; verify before investing.

MetricNWLYETIWhat it tells you
Market cap$2.38B$3.95BSize. The larger name is the incumbent; the smaller has more room to grow and more to prove.
Forward P/E8.2815.68Valuation on next year's expected earnings, the same yardstick for both. Lower is cheaper for that growth; higher means the market is paying up.
Beta0.861.72Volatility vs the market. Above 1 swings harder than the index; below 1 is steadier. Higher beta means bigger drawdowns to hold through.
Price vs 52-week range62% of range92% of rangeWhere today's price sits between the 52-week low and high. Near the high is momentum with less margin of safety; near the low is out of favor or a discount, depending on why.
Price / book0.975.99How much you pay over book value. Very high can signal an asset-light, high-return business or a rich price.

Reading it: NWL is the cheaper of the two on forward earnings, but cheaper is not the same as better. Pair the valuation with growth (how far the forward P/E sits below the trailing P/E) and risk (beta) before you decide.

Before you buy: how NWL and YETI affect your concentration

The metrics above tell you which is the marginally better business. The bigger risk for most people is not picking the slightly worse stock, it is over-concentrating. NWL and YETI share themes, so owning both, or adding either to what you already hold, can quietly push a large share of your portfolio into one bet.

This is the part a generic comparison page cannot answer, because it depends on what you own. Connect your brokerage and Walnut shows your real, combined NWL and YETI exposure, flags overlap with your existing positions, and tells you if adding one would tip you past a concentration you are comfortable with, read-only by default, with your login staying at your broker. Walnut is not an investment adviser.

What does Newell Brands (NWL) do?

Newell Brands is a global consumer-goods company that designs, manufactures, and sells everyday household products across three segments: Home and Commercial Solutions, Learning and Development, and Outdoor and Recreation. Its brands include Sharpie, Paper Mate, Expo, Elmer's, Rubbermaid, FoodSaver, Yankee Candle, Graco, NUK, Coleman, Oster, and Dymo, sold through mass retailers, e-commerce, and commercial channels worldwide. Full-year 2025 revenue was about $7.2 billion, down roughly 5 percent, continuing a multi-year decline as the company narrowed its brand portfolio and worked through soft discretionary demand.

Full NWL guide

What does YETI Holdings (YETI) do?

YETI Holdings designs and sells premium outdoor products from its Austin, Texas headquarters: hard and soft coolers, the Rambler tumbler and bottle line, cargo boxes, duffels, backpacks, and a widening set of adjacencies. Revenue splits into two reported categories. Drinkware is the larger one at roughly $217 million in the first quarter of 2026, and Coolers & Equipment contributed about $156 million. Distribution runs on two tracks: a direct channel spanning yeti.com, Amazon Marketplace, YETI retail stores and a corporate-gifting business, and a wholesale channel of outdoor, sporting-goods and specialty retailers. The company turns 20 in 2026 and has spent that time converting a niche cooler for hunters and fishing guides into a mainstream lifestyle brand that commands price premiums most housewares makers cannot.

Full YETI guide

NWL vs YETI: how do they differ?

Both fit overlapping themes, but they are not interchangeable. The useful comparison is which set of drivers and risks you want exposure to.

  • NWL drivers: Margin and operating recovery; Iconic, defensive brand portfolio.
  • YETI drivers: Wholesale recovery and retail shelf space; International expansion off a small base.

Which fits which kind of investor

A faster-growing, richer-valued name usually swings harder, so it suits a longer horizon and a higher tolerance for volatility; a steadier, more cash-generative business suits a more conservative or income-minded investor. The honest test is which set of risks you could hold through a drawdown: The balance sheet is the central risk: net debt of about $4.8 billion and leverage near 5 times leave little room for error, with maturities in the 2027 to 2028 window that must be refinanced or repaid. For YETI, tariffs are the most concrete near-term drag: incremental import duties cost about 280 basis points of gross margin and roughly $0.09 of adjusted EPS in the first quarter of 2026, and the guidance explicitly excludes any benefit from potential IEEPA tariff refunds, so the outcome of that legal question cuts both ways.

NWL or YETI: which should you pick?

Growth-minded investors who believe the theme has years to run tend to accept the richer multiple for more upside; value-minded investors lean toward the cheaper forward earnings and steadier profile. Pick NWL if you believe its drivers more; YETI if you believe its. Many investors hold both, but since they share themes, that is a concentrated bet, not diversification. Decide deliberately and check overlap. For the full detail, see the NWL and YETI guides.

NWL vs YETI: the full fundamentals

NWL. NWL trades at a low price-to-sales multiple (around 0.3x) that reflects deep skepticism about the debt load and multi-year revenue decline rather than the size of the underlying business. The valuation is best read as a leveraged turnaround: a small equity stub sitting on top of roughly $4.8 billion of net debt, where the stock is far more sensitive to deleveraging and margin news than to headline sales.

YETI. Figures are approximate and tied to the asOf date, so verify live numbers before acting. The gap between the ~26x trailing multiple and the ~17.5x forward multiple is the whole debate in one number: it assumes tariff pressure eases and adjusted EPS climbs 14% to 17% this year, exactly as guided. Returns on capital are genuinely strong for a consumer-products company, with ROE near 22% and ROIC near 21%, which is what a real brand premium looks like on the balance sheet. Second-quarter 2026 results were scheduled for August 13, 2026.

Headline figures (approximate, MAY 2026): NWL shows revenue (fy2025) ~$7.2B, revenue (q1 2026) ~$1.55B, down ~1%, gross margin (q1 2026) ~33%, market cap ~$2.4B; YETI shows revenue (ttm) ~$1.90 billion (Q1 2026 was ~$380.4 million, up ~8% year over year), net income (ttm) ~$159 million, ~8.4% net margin; Q1 2026 alone was ~$9.9 million, diluted eps ~$1.99 trailing; management guides ~$2.83 to ~$2.89 adjusted for fiscal 2026, market cap ~$3.95 billion (shares ~$52, 52-week range ~$30.51 to ~$53.99).

The bottom line: NWL vs YETI

NWL and YETI are related but distinct: same themes, different businesses and risks. Neither wins in the abstract; the right pick is whichever thesis you actually believe, sized so you are not over-concentrated in one theme. Walnut can show your combined NWL and YETI exposure against your real portfolio. It is not an investment adviser.

Wondering how NWL or YETI fits the portfolio you already own? Walnut is an AI investing app that connects your brokerage read-only and answers questions like that about your actual holdings: overlap, concentration, and how each position tracks the S&P 500. Compare the best AI portfolio analyzers or see the best AI investing apps in 2026.

Investing in Newell Brands with AI

Connect the broker you already use and ask Walnut's AI how NWL fits what you actually hold: whether you own it already through a fund, what it would do to your concentration, and how it has tracked the S&P 500. Read-only by default, and you approve anything before it reaches your broker.

FAQ

What is the difference between NWL and YETI?

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Newell Brands is a global consumer-goods company that designs, manufactures, and sells everyday household products across three segments: Home and Commercial Solutions, Learning and Development, and Outdoor and Recreation. YETI Holdings designs and sells premium outdoor products from its Austin, Texas headquarters: hard and soft coolers, the Rambler tumbler and bottle line, cargo boxes, duffels, backpacks, and a widening set of adjacencies. They show up together because they share investment themes, but they are different businesses, so the better fit depends on which thesis you are expressing.

Is NWL or YETI the better stock?

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Neither is universally better. YETI is the larger incumbent; NWL is the smaller challenger and looks cheaper on forward earnings. Walnut is informational, not investment advice. Compare what each does, the tie-breaker metrics above, and the risks, then decide which fits your thesis and what you already own.

Which is cheaper, NWL or YETI?

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On forward P/E (as of August 2026), NWL trades at 8.28x and YETI at 15.68x, so NWL is the cheaper of the two on next year's expected earnings. A lower multiple is not automatically the better buy: a richer valuation can be justified by faster growth, and a lower one can reflect real risk. Weigh the multiple against how fast each business is compounding.

Should you own both NWL and YETI?

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Because they share themes, owning both concentrates you in that theme. That can be intentional (a focused bet) or accidental (less diversification than it looks). Walnut can show your combined exposure across both, and whether adding either over-concentrates you, before you buy.

What are the risks of NWL vs YETI?

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NWL: The balance sheet is the central risk: net debt of about $4.8 billion and leverage near 5 times leave little room for error, with maturities in the 2027 to 2028 window that must be refinanced or repaid. The dividend, yielding around 5 percent, is only thinly covered by free cash flow, so a reduction is plausible and would pressure income-focused holders. Revenue has declined for multiple years, and much of the portfolio sells discretionary goods that are sensitive to consumer spending, tariffs, and input costs. The June 2026 move to the Russell 2000 can trigger index-fund selling and reflects a shrunken market value. As a turnaround, execution risk is high and progress may not be linear. YETI: Tariffs are the most concrete near-term drag: incremental import duties cost about 280 basis points of gross margin and roughly $0.09 of adjusted EPS in the first quarter of 2026, and the guidance explicitly excludes any benefit from potential IEEPA tariff refunds, so the outcome of that legal question cuts both ways. YETI sells discretionary goods at premium prices, which makes it one of the first line items a stretched household drops in a downturn. Competitive pressure in drinkware has intensified since Stanley and Owala turned tumblers into a fashion category, and corporate gifting, a real profit pool for YETI, declined across every region in the most recent quarter. Roughly 11% of shares outstanding were sold short in August 2026, which amplifies moves in both directions and signals genuine disagreement about the recovery. Manufacturing is concentrated with contract partners in Asia, so trade policy, freight costs and supply-chain disruption all land on the income statement before management can respond.

Walnut is informational, not investment advice. This page is descriptive and not a recommendation to buy or sell NWL or YETI; figures are approximate and dated (as of August 2026). Verify current data before investing.

    NWL vs YETI: Which Is the Better Buy in 2026? - Walnut AI Investing App