Ellevest vs Ziggma: Which Is Better in 2026?
Last updated November 2026
Short answer
Ellevest is a robo-advisor (hands-off automated investing); Ziggma is an AI stock research and scoring tool. Best for women with $500,000 or more who want wealth management built around their goals: Ellevest (1.25%/yr down to 0.35%/yr by balance, $500,000 minimum (Oct 2026)). Best for portfolio analytics and stock scoring for self-directed investors: Ziggma (free plan; paid $9.99 to $19.99 a month (Oct 2026)). Best for a keep, trim or exit read on the stocks you already own, with the trades you approve placed for you: Walnut, an AI investing app (free; Walnut Plus $9.99/mo on the web; no fee on assets).
Both Ellevest and Ziggma get grouped under “AI investing tools,” which is why people compare them. Below is what each one does, whether it reads the brokerage you already use, how each is priced, and who each fits, checked in October 2026. Walnut, which publishes this page, is an AI investing app and is noted where it fits.
Ellevest vs Ziggma at a glance
| Ellevest | Ziggma | |
|---|---|---|
| Category | Hands-off automated investing (robo-advisors) | AI stock research and scoring |
| What the AI does | No automated investing since April 2025 | Scores stocks and analyses portfolio construction |
| Connects your broker | No (holds your money at Ellevest) | Yes, for tracking |
| Read vs trade | Managed by advisers | No |
| Cost | 1.25%/yr down to 0.35%/yr by balance, $500,000 minimum (Oct 2026) | Free plan; paid $9.99 to $19.99 a month (Oct 2026) |
| Best for | Women with $500,000 or more who want wealth management built around their goals | Portfolio analytics and stock scoring for self-directed investors |
| One limitation | Ellevest ended its automated investing service in April 2025, so the low-balance robo-advisor many reviews describe is gone; what remains is wealth management from $500,000. | Analysis and simulation only; it cannot place an order, so acting on anything means going back to your broker. |
Prices checked October 2026. A price marked (Oct 2026) was read on the vendor's own pricing page; others are described without a number because we could not verify one.
What is Ellevest?
A wealth manager focused on women that ran an automated investing service until April 2025 and now offers wealth management from $500,000 and planning only.
How it works: Ellevest built goal-based portfolios with planning assumptions that differ by gender, such as earnings curves and life expectancy. Since April 10, 2025 it no longer offers automated investing; it serves clients through wealth management from $500,000, plus a planning-only option.
In practice, Ellevest’s AI no automated investing since April 2025. It is a robo-advisor (hands-off automated investing), best suited to women with $500,000 or more who want wealth management built around their goals. On connecting an account: no (holds your money at Ellevest). On execution: managed by advisers. Cost: 1.25%/yr down to 0.35%/yr by balance, $500,000 minimum (Oct 2026).
One real limitation: Ellevest ended its automated investing service in April 2025, so the low-balance robo-advisor many reviews describe is gone; what remains is wealth management from $500,000.
What is Ziggma?
A portfolio analytics platform with proprietary stock scores, portfolio simulation and dividend tracking for self-directed investors.
How it works: You connect or enter your holdings and Ziggma analyses the portfolio for exposure, risk and dividend income, scoring individual stocks on fundamental factors. A simulator lets you test how adding or removing a position would change the whole portfolio before you do it, which is the feature most portfolio trackers lack.
In practice, Ziggma’s AI scores stocks and analyses portfolio construction. It is an AI stock research and scoring tool, best suited to portfolio analytics and stock scoring for self-directed investors. On connecting an account: yes, for tracking. On execution: no. Cost: free plan; paid $9.99 to $19.99 a month (Oct 2026).
One real limitation: Analysis and simulation only; it cannot place an order, so acting on anything means going back to your broker.
Ellevest vs Ziggma: how they actually differ
Category comes first. Ellevest focuses on women with $500,000 or more who want wealth management built around their goals (no automated investing since April 2025), and Ziggma on portfolio analytics and stock scoring for self-directed investors (scores stocks and analyses portfolio construction). On broker connection they differ too: Ellevest is “No (holds your money at Ellevest)” versus Ziggma at “Yes, for tracking”. That shapes everything downstream: how personal the answers are, where trades settle, and how much control you keep over individual positions.
Ellevest vs Ziggma: strengths and trade-offs
Every tool gives something up for what it does well. Below is the give-and-take on each, so you can weigh the specific strengths against the limitations that come with them, beyond the headline category.
Ellevest
Where it is strong
- Planning assumptions reflect that career earnings and life expectancy differ, which most models ignore
- Goal-based structure makes the purpose of each pot explicit
What to watch out for
- The automated, low-balance service ended in April 2025, so most older reviews describe a product that is gone
- Wealth management starts at $500,000 and costs up to 1.25% a year
Ziggma
Where it is strong
- Portfolio simulation before you trade, plus analysis after the fact
- Fundamental stock scoring built for long-term holders
- Dividend income tracking and projection
What to watch out for
- Read-only, so every action still happens at your broker
- Proprietary scores are one opinion expressed as a number, and the methodology matters more than the score
The key divider: does it read your real holdings?
For AI investing tools, the distinction that matters most is whether the tool works from your actual, connected positions or reasons from something else: a separate account it manages for you, or the tickers and numbers you feed it. It decides how personal the answers can be, and where your money physically lives.
- Ellevest: manages a separate account it holds. Ellevest does not read the brokerage you already use. It opens and holds a new account, then invests the money you move into it, so its view is limited to what sits inside Ellevest.
- Ziggma: reads your real connected holdings. Ziggma connects your real brokerage (Yes, for tracking) and works from your actual positions, so its answers reflect what you actually own.
This is where they diverge most. One works from your real, connected account while the other does not, so if you want an assistant grounded in the exact positions you already hold, that gap is the thing to weigh first. This holdings-aware angle is the one Walnut is built around: it connects the brokerage you already use and reasons from your live positions, read-only by default, with any trades left for you to approve.
Ellevest vs Ziggma: which should you choose?
Each one wins a different job, so the answer depends on which job you need done.
- Choose Ellevest if you want women with $500,000 or more who want wealth management built around their goals. Its AI no automated investing since April 2025, and it costs 1.25%/yr down to 0.35%/yr by balance, $500,000 minimum (Oct 2026). It is built for a woman with at least $500,000 to invest who wants a wealth manager whose planning starts from her own circumstances. Keep in mind: ellevest ended its automated investing service in April 2025, so the low-balance robo-advisor many reviews describe is gone; what remains is wealth management from $500,000.
- Choose Ziggma if you want portfolio analytics and stock scoring for self-directed investors. Its AI scores stocks and analyses portfolio construction, and it costs free plan; paid $9.99 to $19.99 a month (Oct 2026). It is built for a self-directed long-term investor who wants to understand portfolio-level effects before adding a position. Keep in mind: analysis and simulation only; it cannot place an order, so acting on anything means going back to your broker.
- Choose Walnut if you want a keep, trim or exit read on the stocks you already own, and placing the trades you approve. It is an AI investing app that connects the broker you already use, and it costs free; Walnut Plus $9.99/mo on the web; no fee on assets.
Because they sit in different categories, this is not strictly either-or: some investors use one for women with $500,000 or more who want wealth management built around their goals and the other for portfolio analytics and stock scoring for self-directed investors, and watch for overlapping costs.
Ellevest vs Ziggma: pricing and cost model
Cost is easy to misread when two tools charge in different shapes, so compare the model, not just the number. Ellevest: 1.25%/yr down to 0.35%/yr by balance, $500,000 minimum (Oct 2026). Ziggma: free plan; paid $9.99 to $19.99 a month (Oct 2026). A percentage-of-assets fee scales with your balance, a flat subscription does not, and a “free” tier usually earns elsewhere (on cash, order flow, or premium upgrades), so the cheapest headline is not always the cheapest outcome for your situation.
Prices checked October 2026. Pricing and tiers change, so confirm the current numbers on each provider’s own site before you decide.
Where Walnut fits
Walnut is an AI investing app, and it is the pick for a keep, trim or exit read on the stocks you already own, and placing the trades you approve (free; Walnut Plus $9.99/mo on the web; no fee on assets). It connects the brokerage you already use, read-only by default, gives each holding a keep, trim or exit read against the S&P 500, flags any position above a quarter of the portfolio, and places the trades you approve. You use it through its own assistant, or inside Claude or ChatGPT. See Walnut vs Ellevest and Walnut vs Ziggma.
Try Walnut on top of your broker
Free. Connect the broker you already use, and ask anything about what you own.
FAQ
Is Ellevest or Ziggma better?
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Ellevest is better for women with $500,000 or more who want wealth management built around their goals (1.25%/yr down to 0.35%/yr by balance, $500,000 minimum (Oct 2026)). Ziggma is better for portfolio analytics and stock scoring for self-directed investors (free plan; paid $9.99 to $19.99 a month (Oct 2026)). Ellevest is a robo-advisor (hands-off automated investing) and Ziggma is an AI stock research and scoring tool, so the right pick is the one whose job you want done.
What is the difference between Ellevest and Ziggma?
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Ellevest is a robo-advisor (hands-off automated investing): it no automated investing since April 2025. Ziggma is an AI stock research and scoring tool: it scores stocks and analyses portfolio construction. Ellevest suits women with $500,000 or more who want wealth management built around their goals; Ziggma suits portfolio analytics and stock scoring for self-directed investors.
Is Ellevest or Ziggma better for beginners?
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Ellevest is the more beginner-friendly of the two (women with $500,000 or more who want wealth management built around their goals). The other is better once you know what you want from it. Neither replaces understanding what you own.
Does Ellevest connect to my brokerage?
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Ellevest: no (holds your money at Ellevest) (manages a separate account it holds). Ziggma: yes, for tracking (reads your real connected holdings). If keeping your current broker matters, that distinction is often the deciding factor.
Does Ellevest see my real holdings?
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Ellevest does not read the brokerage you already use. It opens and holds a new account, then invests the money you move into it, so its view is limited to what sits inside Ellevest. By contrast, Ziggma reads your real connected holdings: Ziggma connects your real brokerage (Yes, for tracking) and works from your actual positions, so its answers reflect what you actually own.
Ellevest vs Ziggma: which is cheaper?
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Ellevest: 1.25%/yr down to 0.35%/yr by balance, $500,000 minimum (Oct 2026). Ziggma: free plan; paid $9.99 to $19.99 a month (Oct 2026). A percentage of assets grows with your balance and a flat subscription does not, so compare in dollars at your balance. Prices marked (Oct 2026) were checked on the vendor's own site in October 2026.
Can I use Ellevest and Ziggma together?
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Often yes, because they do different things: one for women with $500,000 or more who want wealth management built around their goals and the other for portfolio analytics and stock scoring for self-directed investors. Watch for overlapping subscription costs, and remember that trades settle in whatever account actually holds your money.
Who is Ellevest best for, and who is Ziggma best for?
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Ellevest best fits a woman with at least $500,000 to invest who wants a wealth manager whose planning starts from her own circumstances. Ziggma best fits a self-directed long-term investor who wants to understand portfolio-level effects before adding a position. If you see yourself in one description more than the other, that is usually the clearer signal than any single feature or price.
What are the main trade-offs between Ellevest and Ziggma?
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With Ellevest, watch for this: the automated, low-balance service ended in April 2025, so most older reviews describe a product that is gone. With Ziggma: read-only, so every action still happens at your broker. Pick the trade-off you can live with given the job you want done.
Where does Walnut fit between Ellevest and Ziggma?
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Walnut is an AI investing app, and it is the pick for a keep, trim or exit read on the stocks you already own, and placing the trades you approve (free; Walnut Plus $9.99/mo on the web; no fee on assets). It connects the brokerage you already use, read-only by default, gives each holding a keep, trim or exit read against the S&P 500, builds thematic baskets with target weights, and places the trades you approve. You use it through its own assistant, or inside Claude or ChatGPT.
Related comparisons
Walnut is informational, not investment advice. Competitor features and pricing are point-in-time and change; verify the current details on each provider's site before deciding. Nothing here is a recommendation to use any particular product or security.