Empower vs PortfolioPilot: Which Is Better in 2026?
Last updated November 2026
Short answer
Empower is a robo-advisor (hands-off automated investing); PortfolioPilot is an AI investing app that connects the brokerage you already use. Best for free portfolio tracking; the paid advice is a separate decision: Empower (0.89%/yr from $100,000, tiered down to 0.49% (Oct 2026)). Best for a second opinion on an existing portfolio: PortfolioPilot (free; Gold $20, Platinum $49, Pro $99 a month billed yearly (Oct 2026)). Best for a keep, trim or exit read on the stocks you already own, with the trades you approve placed for you: Walnut, an AI investing app (free; Walnut Plus $9.99/mo on the web; no fee on assets).
Both Empower and PortfolioPilot get grouped under “AI investing tools,” which is why people compare them. Below is what each one does, whether it reads the brokerage you already use, how each is priced, and who each fits, checked in October 2026. Walnut, which publishes this page, is an AI investing app and is noted where it fits.
Empower vs PortfolioPilot at a glance
| Empower | PortfolioPilot | |
|---|---|---|
| Category | Hands-off automated investing (robo-advisors) | Connected AI investing apps |
| What the AI does | Aggregates accounts and analyses them | Analyzes accounts and advises |
| Connects your broker | Yes, for tracking (aggregates held-away accounts) | Yes |
| Read vs trade | Only in accounts it manages | Advice only; it cannot change your investments |
| Cost | 0.89%/yr from $100,000, tiered down to 0.49% (Oct 2026) | Free; Gold $20, Platinum $49, Pro $99 a month billed yearly (Oct 2026) |
| Best for | Free portfolio tracking; the paid advice is a separate decision | A second opinion on an existing portfolio |
| One limitation | The free tools are a lead source for a high-fee managed service, and the sales contact is persistent. | Advice-and-analysis focused; it cannot change your investments, so every trade is placed by you at your broker. |
Prices checked October 2026. A price marked (Oct 2026) was read on the vendor's own pricing page; others are described without a number because we could not verify one.
What is Empower?
Free account aggregation and portfolio analysis tools, alongside a percentage-fee wealth management service for larger balances.
How it works: You link accounts from across providers and Empower shows net worth, allocation, and a fee analyser that surfaces expense ratios you may not have noticed. That tier is free. Separately, Empower runs a managed wealth service with human advisors at a percentage of assets, with minimums, and the free tools are the funnel into it.
In practice, Empower’s AI aggregates accounts and analyses them. It is a robo-advisor (hands-off automated investing), best suited to free portfolio tracking; the paid advice is a separate decision. On connecting an account: yes, for tracking (aggregates held-away accounts). On execution: only in accounts it manages. Cost: 0.89%/yr from $100,000, tiered down to 0.49% (Oct 2026).
One real limitation: The free tools are a lead source for a high-fee managed service, and the sales contact is persistent.
What is PortfolioPilot?
Connects your accounts and gives AI-generated portfolio recommendations and risk analysis. Best for a second opinion on an existing portfolio.
How it works: You link your investment accounts and PortfolioPilot analyzes the whole picture, scoring risk, fees, and diversification and generating specific, ranked recommendations, including held-away accounts and alternative assets. You review the advice and a projected impact, then place any trades yourself at your own broker. Higher tiers add more back-and-forth AI interaction.
In practice, PortfolioPilot’s AI analyzes accounts and advises. It is an AI investing app that connects the brokerage you already use, best suited to a second opinion on an existing portfolio. On connecting an account: yes. On execution: advice only; it cannot change your investments. Cost: free; Gold $20, Platinum $49, Pro $99 a month billed yearly (Oct 2026).
One real limitation: Advice-and-analysis focused; it cannot change your investments, so every trade is placed by you at your broker.
Empower vs PortfolioPilot: how they actually differ
Category comes first. Empower focuses on free portfolio tracking; the paid advice is a separate decision (aggregates accounts and analyses them), and PortfolioPilot on a second opinion on an existing portfolio (analyzes accounts and advises). On broker connection they differ too: Empower is “Yes, for tracking (aggregates held-away accounts)” versus PortfolioPilot at “Yes”. That shapes everything downstream: how personal the answers are, where trades settle, and how much control you keep over individual positions.
Empower vs PortfolioPilot: strengths and trade-offs
Every tool gives something up for what it does well. Below is the give-and-take on each, so you can weigh the specific strengths against the limitations that come with them, beyond the headline category.
Empower
Where it is strong
- Genuinely useful free aggregation across accounts no single provider sees
- The fee analyser routinely surfaces fund costs people did not know they were paying
- Managed tier adds access to human advisors on top of the software
What to watch out for
- Expect sales contact after linking accounts. The free product exists to source clients for the managed one
- The managed service is priced at the higher end of the market for what is largely ETF portfolio management
PortfolioPilot
Where it is strong
- Whole-portfolio risk, fee, and diversification analysis across linked accounts
- Specific, ranked recommendations
- Covers held-away accounts and some alternative assets
What to watch out for
- It advises but does not execute, so you still act at your broker separately
- The most useful features sit behind paid tiers, from $20 a month billed yearly (October 2026)
The key divider: does it read your real holdings?
For AI investing tools, the distinction that matters most is whether the tool works from your actual, connected positions or reasons from something else: a separate account it manages for you, or the tickers and numbers you feed it. It decides how personal the answers can be, and where your money physically lives.
- Empower: reads your real connected holdings. Empower connects your real brokerage (Yes, for tracking (aggregates held-away accounts)) and works from your actual positions, so its answers reflect what you actually own.
- PortfolioPilot: reads your real connected holdings. PortfolioPilot connects your real brokerage (Yes) and works from your actual positions, so its answers reflect what you actually own.
On this specific question the two land on the same side, so the deciding factors between them are elsewhere: category, cost, and who each is built for. This holdings-aware angle is the one Walnut is built around: it connects the brokerage you already use and reasons from your live positions, read-only by default, with any trades left for you to approve.
Empower vs PortfolioPilot: which should you choose?
Each one wins a different job, so the answer depends on which job you need done.
- Choose Empower if you want free portfolio tracking; the paid advice is a separate decision. Its AI aggregates accounts and analyses them, and it costs 0.89%/yr from $100,000, tiered down to 0.49% (Oct 2026). It is built for someone who wants a free, honest view of accounts spread across providers and is comfortable declining the follow-up call. Keep in mind: the free tools are a lead source for a high-fee managed service, and the sales contact is persistent.
- Choose PortfolioPilot if you want a second opinion on an existing portfolio. Its AI analyzes accounts and advises, and it costs free; Gold $20, Platinum $49, Pro $99 a month billed yearly (Oct 2026). It is built for investors who want an AI second opinion and a risk check across everything they own. Keep in mind: advice-and-analysis focused; it cannot change your investments, so every trade is placed by you at your broker.
- Choose Walnut if you want a keep, trim or exit read on the stocks you already own, and placing the trades you approve. It is an AI investing app that connects the broker you already use, and it costs free; Walnut Plus $9.99/mo on the web; no fee on assets.
Because they sit in different categories, this is not strictly either-or: some investors use one for free portfolio tracking; the paid advice is a separate decision and the other for a second opinion on an existing portfolio, and watch for overlapping costs.
Empower vs PortfolioPilot: pricing and cost model
Cost is easy to misread when two tools charge in different shapes, so compare the model, not just the number. Empower: 0.89%/yr from $100,000, tiered down to 0.49% (Oct 2026). PortfolioPilot: free; Gold $20, Platinum $49, Pro $99 a month billed yearly (Oct 2026). A percentage-of-assets fee scales with your balance, a flat subscription does not, and a “free” tier usually earns elsewhere (on cash, order flow, or premium upgrades), so the cheapest headline is not always the cheapest outcome for your situation.
Prices checked October 2026. Pricing and tiers change, so confirm the current numbers on each provider’s own site before you decide.
Where Walnut fits
Walnut is an AI investing app, and it is the pick for a keep, trim or exit read on the stocks you already own, and placing the trades you approve (free; Walnut Plus $9.99/mo on the web; no fee on assets). It connects the brokerage you already use, read-only by default, gives each holding a keep, trim or exit read against the S&P 500, flags any position above a quarter of the portfolio, and places the trades you approve. You use it through its own assistant, or inside Claude or ChatGPT. See Walnut vs Empower and Walnut vs PortfolioPilot.
Try Walnut on top of your broker
Free. Connect the broker you already use, and ask anything about what you own.
FAQ
Is Empower or PortfolioPilot better?
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Empower is better for free portfolio tracking; the paid advice is a separate decision (0.89%/yr from $100,000, tiered down to 0.49% (Oct 2026)). PortfolioPilot is better for a second opinion on an existing portfolio (free; Gold $20, Platinum $49, Pro $99 a month billed yearly (Oct 2026)). Empower is a robo-advisor (hands-off automated investing) and PortfolioPilot is an AI investing app that connects the brokerage you already use, so the right pick is the one whose job you want done.
What is the difference between Empower and PortfolioPilot?
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Empower is a robo-advisor (hands-off automated investing): it aggregates accounts and analyses them. PortfolioPilot is an AI investing app that connects the brokerage you already use: it analyzes accounts and advises. Empower suits free portfolio tracking; the paid advice is a separate decision; PortfolioPilot suits a second opinion on an existing portfolio.
Is Empower or PortfolioPilot better for beginners?
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Empower is the more beginner-friendly of the two (free portfolio tracking; the paid advice is a separate decision). The other is better once you know what you want from it. Neither replaces understanding what you own.
Does Empower connect to my brokerage?
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Empower: yes, for tracking (aggregates held-away accounts) (reads your real connected holdings). PortfolioPilot: yes (reads your real connected holdings). If keeping your current broker matters, that distinction is often the deciding factor.
Does Empower see my real holdings?
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Empower connects your real brokerage (Yes, for tracking (aggregates held-away accounts)) and works from your actual positions, so its answers reflect what you actually own. By contrast, PortfolioPilot reads your real connected holdings: PortfolioPilot connects your real brokerage (Yes) and works from your actual positions, so its answers reflect what you actually own.
Empower vs PortfolioPilot: which is cheaper?
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Empower: 0.89%/yr from $100,000, tiered down to 0.49% (Oct 2026). PortfolioPilot: free; Gold $20, Platinum $49, Pro $99 a month billed yearly (Oct 2026). A percentage of assets grows with your balance and a flat subscription does not, so compare in dollars at your balance. Prices marked (Oct 2026) were checked on the vendor's own site in October 2026.
Can I use Empower and PortfolioPilot together?
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Often yes, because they do different things: one for free portfolio tracking; the paid advice is a separate decision and the other for a second opinion on an existing portfolio. Watch for overlapping subscription costs, and remember that trades settle in whatever account actually holds your money.
Who is Empower best for, and who is PortfolioPilot best for?
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Empower best fits someone who wants a free, honest view of accounts spread across providers and is comfortable declining the follow-up call. PortfolioPilot best fits investors who want an AI second opinion and a risk check across everything they own. If you see yourself in one description more than the other, that is usually the clearer signal than any single feature or price.
What are the main trade-offs between Empower and PortfolioPilot?
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With Empower, watch for this: expect sales contact after linking accounts. The free product exists to source clients for the managed one. With PortfolioPilot: it advises but does not execute, so you still act at your broker separately. Pick the trade-off you can live with given the job you want done.
Where does Walnut fit between Empower and PortfolioPilot?
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Walnut is an AI investing app, and it is the pick for a keep, trim or exit read on the stocks you already own, and placing the trades you approve (free; Walnut Plus $9.99/mo on the web; no fee on assets). It connects the brokerage you already use, read-only by default, gives each holding a keep, trim or exit read against the S&P 500, builds thematic baskets with target weights, and places the trades you approve. You use it through its own assistant, or inside Claude or ChatGPT.
Related comparisons
Walnut is informational, not investment advice. Competitor features and pricing are point-in-time and change; verify the current details on each provider's site before deciding. Nothing here is a recommendation to use any particular product or security.