CTOS vs HRI: Which Is the Better Buy in 2026?
Last updated September 2026
Short answer
HRI is the larger of the two ($4.72B market cap): the incumbent the market prices for continued execution (13.90x forward earnings, beta 1.87). CTOS is the smaller challenger ($2.02B), actually pricier on forward earnings (28.61x): more room to run, but more to prove. The real question is which set of drivers you believe, and whether owning one (or both) leaves you over-concentrated.
CTOS vs HRI: the tie-breaker metrics
Same yardstick, side by side (as of September 2026). Valuation lined up like this is most meaningful for two names in the same corner of the market, which these are. Figures are approximate; verify before investing.
| Metric | CTOS | HRI | What it tells you |
|---|---|---|---|
| Market cap | $2.02B | $4.72B | Size. The larger name is the incumbent; the smaller has more room to grow and more to prove. |
| Forward P/E | 28.61 | 13.90 | Valuation on next year's expected earnings, the same yardstick for both. Lower is cheaper for that growth; higher means the market is paying up. |
| Trailing P/E | 98.56 | 82.49 | Valuation on the last 12 months. A big drop from trailing to forward means the market expects earnings to jump, so more growth is already in the price. |
| Beta | 1.37 | 1.87 | Volatility vs the market. Above 1 swings harder than the index; below 1 is steadier. Higher beta means bigger drawdowns to hold through. |
| Price vs 52-week range | 52% of range | 53% of range | Where today's price sits between the 52-week low and high. Near the high is momentum with less margin of safety; near the low is out of favor or a discount, depending on why. |
| Price / book | 2.47 | 2.49 | How much you pay over book value. Very high can signal an asset-light, high-return business or a rich price. |
Reading it: HRI is the cheaper of the two on forward earnings, but cheaper is not the same as better. Pair the valuation with growth (how far the forward P/E sits below the trailing P/E) and risk (beta) before you decide.
Before you buy: how CTOS and HRI affect your concentration
The metrics above tell you which is the marginally better business. The bigger risk for most people is not picking the slightly worse stock, it is over-concentrating. CTOS and HRI share themes, so owning both, or adding either to what you already hold, can quietly push a large share of your portfolio into one bet.
This is the part a generic comparison page cannot answer, because it depends on what you own. Connect your brokerage and Walnut shows your real, combined CTOS and HRI exposure, flags overlap with your existing positions, and tells you if adding one would tip you past a concentration you are comfortable with, read-only by default, with your login staying at your broker. Walnut is not an investment adviser.
What does Custom Truck One Source (CTOS) do?
Custom Truck One Source rents and sells specialized work trucks and equipment (bucket trucks, digger derricks, cranes, aerial lifts, service trucks) to the crews that build and maintain electric transmission and distribution lines, telecom networks, rail, forestry and waste operations across the US and Canada. It runs three segments: Equipment Rental Solutions (ERS), Truck and Equipment Sales (TES), and Aftermarket Parts and Services (APS). The pitch is a one-stop platform that spans rental, new and used sales, parts, and service, tied directly to long-cycle infrastructure demand drivers like grid modernization and the Infrastructure Investment and Jobs Act.
What does Herc Holdings (HRI) do?
Herc Holdings rents out aerial lifts, earthmoving and material-handling equipment, trucks, compressors, generators and related gear to construction, industrial, infrastructure and event customers across North America, and it also sells used fleet and contractor supplies plus repair, safety-training and equipment-management services. It is the third-largest equipment-rental company in the US behind United Rentals and Ashtead's Sunbelt Rentals, and it competes as a broad-line renter with growing specialty and national-account exposure. The model is capital-intensive: Herc buys fleet, rents it on high day-rates, and lives on utilization, rate, and how efficiently it recycles aging equipment into the used market.
CTOS vs HRI: how do they differ?
Both fit overlapping themes, but they are not interchangeable. The useful comparison is which set of drivers and risks you want exposure to.
- CTOS drivers: Grid modernization and utility T&D demand; Rental fleet utilization and mix.
- HRI drivers: H&E integration and synergies; Mega-project and infrastructure demand.
Which fits which kind of investor
A faster-growing, richer-valued name usually swings harder, so it suits a longer horizon and a higher tolerance for volatility; a steadier, more cash-generative business suits a more conservative or income-minded investor. The honest test is which set of risks you could hold through a drawdown: CTOS is highly cyclical and capital-intensive, so a downturn in construction, utility or infrastructure spending would hit both rental demand and used-equipment resale values. For HRI, hRI is cyclical and capital-intensive, so a downturn in non-residential construction or industrial activity can compress utilization, rates and residual values quickly, and high operating leverage amplifies the hit.
CTOS or HRI: which should you pick?
Growth-minded investors who believe the theme has years to run tend to accept the richer multiple for more upside; value-minded investors lean toward the cheaper forward earnings and steadier profile. Pick CTOS if you believe its drivers more; HRI if you believe its. Many investors hold both, but since they share themes, that is a concentrated bet, not diversification. Decide deliberately and check overlap. For the full detail, see the CTOS and HRI guides.
CTOS vs HRI: the full fundamentals
CTOS. CTOS trades on EBITDA and leverage rather than earnings, since GAAP results have hovered around breakeven to small losses. The enterprise value is dominated by debt, so the equity is effectively a levered claim on a growing but capital-heavy rental platform. Whether the multiple re-rates depends heavily on hitting the sub-four-times leverage target.
HRI. Herc affirmed 2026 guidance for equipment-rental revenue of roughly $4.275B to $4.4B and adjusted EBITDA of about $2.0B to $2.1B after a Q1 that beat on adjusted EPS while posting a GAAP net loss on acquisition and interest costs. The stock trades near a mid-single-digit-billion market cap, well below United Rentals, reflecting its number-three position and elevated post-deal leverage. Valuation multiples are best read on EBITDA and free cash flow rather than reported EPS given the acquisition noise.
Headline figures (approximate, July 2026): CTOS shows revenue (2025) ~$1.94B, revenue (q1 2026) ~$462M (+9%), adjusted ebitda (ltm) ~$408M, 2026 adj. ebitda guidance ~$415M-440M; HRI shows revenue (ttm) ~$4.2B, q1 2026 total revenue ~$1.14B (+32% YoY), fy2026 adj. ebitda guidance ~$2.0B to $2.1B, market cap ~$5B.
The bottom line: CTOS vs HRI
CTOS and HRI are related but distinct: same themes, different businesses and risks. Neither wins in the abstract; the right pick is whichever thesis you actually believe, sized so you are not over-concentrated in one theme. Walnut can show your combined CTOS and HRI exposure against your real portfolio. It is not an investment adviser.
Wondering how CTOS or HRI fits the portfolio you already own? Walnut is an AI investing app that connects your brokerage read-only and answers questions like that about your actual holdings: overlap, concentration, and how each position tracks the S&P 500. Compare the best AI portfolio analyzers or see the best AI investing apps in 2026.
Investing in Custom Truck One Source with AI
Connect the broker you already use and ask Walnut's AI how CTOS fits what you actually hold: whether you own it already through a fund, what it would do to your concentration, and how it has tracked the S&P 500. Read-only by default, and you approve anything before it reaches your broker.
FAQ
What is the difference between CTOS and HRI?
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Custom Truck One Source rents and sells specialized work trucks and equipment (bucket trucks, digger derricks, cranes, aerial lifts, service trucks) to the crews that build and maintain electric transmission and distribution lines, telecom networks, rail, forestry and waste operations across the US and Canada. Herc Holdings rents out aerial lifts, earthmoving and material-handling equipment, trucks, compressors, generators and related gear to construction, industrial, infrastructure and event customers across North America, and it also sells used fleet and contractor supplies plus repair, safety-training and equipment-management services. They show up together because they share investment themes, but they are different businesses, so the better fit depends on which thesis you are expressing.
Is CTOS or HRI the better stock?
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Neither is universally better. HRI is the larger incumbent; CTOS is the smaller challenger and looks pricier on forward earnings. Walnut is informational, not investment advice. Compare what each does, the tie-breaker metrics above, and the risks, then decide which fits your thesis and what you already own.
Which is cheaper, CTOS or HRI?
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On forward P/E (as of September 2026), CTOS trades at 28.61x and HRI at 13.90x, so HRI is the cheaper of the two on next year's expected earnings. A lower multiple is not automatically the better buy: a richer valuation can be justified by faster growth, and a lower one can reflect real risk. Weigh the multiple against how fast each business is compounding.
Should you own both CTOS and HRI?
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Because they share themes, owning both concentrates you in that theme. That can be intentional (a focused bet) or accidental (less diversification than it looks). Walnut can show your combined exposure across both, and whether adding either over-concentrates you, before you buy.
What are the risks of CTOS vs HRI?
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CTOS: CTOS is highly cyclical and capital-intensive, so a downturn in construction, utility or infrastructure spending would hit both rental demand and used-equipment resale values. The balance sheet carries roughly $1.65 billion of net debt near four times EBITDA, which makes the equity sensitive to interest rates and to any stumble in cash generation. The company has continued to report net losses even as EBITDA grows, so bottom-line profitability is not yet proven through the cycle. Concentration in electric utility end markets means a pullback in that single customer group would be outsized. Execution on the deleveraging plan is not guaranteed, and a broader industrial slowdown could push targets out. HRI: HRI is cyclical and capital-intensive, so a downturn in non-residential construction or industrial activity can compress utilization, rates and residual values quickly, and high operating leverage amplifies the hit. Net leverage near 3.8x to 4.0x after the H&E deal, plus roughly doubled interest expense, leaves less cushion and makes deleveraging execution critical; higher-for-longer rates raise both interest cost and the cost of fleet capex. Integration risk is real: the promised $300M of synergies and margin gains may arrive slower than planned. The company posted a GAAP net loss in Q1 2026 (driven partly by acquisition and interest costs) even as adjusted results beat. It is also the smaller number-three competitor against far larger United Rentals and Sunbelt, and mega-project concentration means a pause in that pipeline would matter.
Walnut is informational, not investment advice. This page is descriptive and not a recommendation to buy or sell CTOS or HRI; figures are approximate and dated (as of September 2026). Verify current data before investing.